Product Marketing Manager - Fenceline

January 11

Apply Now

Receive Emails with Similar Jobs

Picarro

WebsiteLinkedInAll Job Openings

isotope and trace gas analyzers • natural gas leaks • Earth sciences • energy exploration and distribution • greenhouse gas measurements

201 - 500 employees

Founded 2003

🔬 Science

⚡ Energy

🔧 Hardware

💰 $7M Series D on 2012-07

Description

• Picarro is seeking a highly motivated and results-oriented Product Marketing Manager (PMM) to join our growing team focused on building and providing solutions to environmental monitoring needs. • In this critical role, you will play a pivotal role in bringing our cutting-edge products to market, driving awareness, adoption, and sales across diverse industry segments. • Partner with product management, engineering, and sales teams to gain a comprehensive understanding of our solutions suite, including its functionalities, target markets, and unique value propositions for various customer segments. • Conduct thorough market research to identify emerging environmental and regulatory trends that might impact your target audience. • Develop and execute targeted marketing campaigns across various channels to generate high-quality leads and drive product adoption. • Stay up-to-date on the latest environmental regulations and evolving compliance standards that impact our target markets.

Requirements

• Bachelor's degree in marketing, environmental science, public policy, or a related field. • 5+ years of experience in product marketing or other industry specific experience, preferably within the environmental or regulatory compliance space. • Strong understanding of environmental and regulatory compliance challenges faced by various industries (e.g., manufacturing, healthcare, energy). • Excellent written and verbal communication skills with the ability to tailor messaging to diverse audiences (technical and non-technical). • Proficiency in marketing automation tools (e.g., HubSpot, Marketo) and marketing analytics platforms (e.g., Google Analytics, Tableau). • Ability to work independently and manage multiple priorities in a fast-paced environment. • Excellent collaboration and interpersonal skills to build strong relationships with cross-functional teams. • Bonus points: • Experience in developing marketing materials for a technical audience. • In-depth knowledge of specific environmental or regulatory compliance standards relevant to your target markets, particularly those related to EtO sterilization and VOC emissions. • Proven track record of success with content marketing strategies (e.g., SEO optimization, content

Benefits

• Medical, Dental, and Vision insurance • Flexible Spending Account (FSA) and Health Savings Account (HSA) plans • Life, Short-Term Disability, and Long-Term Disability Insurance • Paid Time Off and Paid Holidays • Employee Referral Program • 401K • Social events (summer picnic, holiday party, team lunches, etc.) • On-site Health & Wellness programs (fitness challenges, outdoor bootcamp, flu-shots, etc.)