Marketing Manager – Legacy Giving (m/f/d)

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🕒 March 7

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Save the Children Deutschland

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2004

🤲 Charity

🤝 Non-profit

Charity • Non-profit

Save the Children Deutschland is a German branch of the global Save the Children network, a non-profit organization and children's rights charity that provides humanitarian aid, child protection, education, nutrition, health services and advocacy both in Germany and internationally. The organization raises funds, coordinates emergency response in crisis zones, runs development and protection programs, campaigns for children's rights, and emphasizes transparency and donor accountability.

📋 Description

• Management of the annual, integrated legacy giving/bequest marketing campaigns (print, social media advertising, DRTV – Direct Response TV, events, SEA (Search Engine Advertising), SEO, etc.) including strategy, budgeting, coordination of agencies, review of proposals and creative materials, and preparation of decision-making • Contribute to the strategic development of the online presence and digital donor communications in the area of legacy giving • Plan, implement, evaluate and refine target-group appropriate measures in social media, landing pages, video, email and direct marketing • Oversee digital community management • Create automated donor journeys • Support the organization and execution of events (digital and in-person) • Coordinate internal interfaces and external service providers • Support the planning, execution and follow-up of telemarketing campaigns • Maintain the database • Prepare or support data and potential analyses

🎯 Requirements

• A completed university degree in marketing, nonprofit management or a comparable qualification • At least 3–5 years of professional experience • Enjoy communicating and comfortable with direct contact with people • Very good project management skills • Confident use of common MS Office programs and initial, relevant work experience in CRM/database maintenance (Salesforce knowledge is an advantage) • Experience with website maintenance (WordPress and TYPO3) is a plus • A working style characterized by accuracy, thoroughness and concentration • Independent, reliable and responsible • Very good German and English skills (spoken and written) • Interest in humanitarian and international development topics

🏖️ Benefits

• Flexible working hours and up to 60% remote work • Salary according to the organization's internal pay model; the starting salary for this position is between €3,800 and €4,400 (gross, full-time at 40h/week), depending on relevant experience and expertise • Professional support and measures for further development • An international working environment and a values-based organizational culture • Plenty of scope for autonomy and initiative • 30 days of vacation per year plus 1 day of special leave • Choice of an additional benefit: Edenred credit voucher/card, supplementary company health insurance, Urban Sports Club membership or subsidy for the Deutschlandticket • 20% employer contribution to the company pension plan • Full continued pay in case a child is ill • Occupational health management • Family room as well as quiet and prayer room in our office • Work laptop provided