Senior Product Marketing Manager

3 hours ago

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Socure

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Artificial Intelligence • Security • Finance

Socure is a leading platform for digital identity verification and trust. Utilizing advanced predictive analytics, artificial intelligence, and machine learning technologies, Socure leverages vast online and offline data intelligence including email, phone, address, IP, and device information to verify identities in real-time. Their solutions address challenges in onboarding, login authentication, account takeover prevention, and contact center operations. Socure's AI-powered platform excels in combating identity fraud, ensuring compliance, and enhancing user experiences across various industries such as financial services, eCommerce, online gaming, and crypto.

501 - 1000 employees

Founded 2012

🤖 Artificial Intelligence

🔐 Security

💸 Finance

💰 $450M Series E on 2021-11

📋 Description

• Develop tailored value propositions, messaging frameworks, and solution narratives for your assigned vertical(s) • Craft compelling messaging that highlights Socure’s differentiated technology and tangible business impact. • Create and maintain enablement materials including pitch decks, one-pagers, solution briefs, competitive battlecards, email sequences, talk tracks, and customer-facing assets. • Analyze and document technical nuances, workflows, and architectures to clearly articulate the "how" behind product functionality. • Conduct ongoing market research to understand industry trends, fraud patterns, and competitive dynamics. • Conduct in-depth technical analysis of competitors’ products to identify strengths, weaknesses, and differentiation points. • Develop competitive positioning strategies that showcase Socure’s superiority in the identity verification and fraud prevention market. • Partner with product-aligned PMMs to ensure vertical narratives reflect product capabilities, roadmaps, and differentiation. • Work closely with product managers to understand new features and technical use cases to inform go-to-market strategies. • Provide market-driven feedback to influence product development and ensure customer needs are addressed. • Write and publish technical whitepapers, blogs, and case studies showcasing Socure’s innovation and leadership. • Represent Socure in technical discussions with customers, partners, and at industry events. • Use AI tools to accelerate the quality, accuracy, and production of technical marketing materials and insights.

🎯 Requirements

• 5+ years in product marketing, solutions engineering, product management, or a related role supporting B2B enterprise or SaaS go-to-market efforts. • Ability to translate complex technical concepts (APIs, machine learning, digital identity, fraud models) into clear, compelling messaging. • Experience collaborating with Sales, Customer Success, and cross-functional GTM teams. • Strong storytelling, writing, and presentation skills across both business and technical audiences. • Analytical mindset with experience conducting industry research and competitive positioning. • Proven success producing effective collateral, driving enablement, and contributing to high-impact GTM programs. • Excellent writing and communication skills, with experience producing technical content such as whitepapers, blog posts, and case studies. • Experience using AI tools for content generation, research, and technical enablement is a plus.

🏖️ Benefits

• Offers Equity • Offers Bonus