Marketing Manager – Licensing Sales, Parental Leave Cover

🕒 December 4, 2025

Apply Now

Find Similar Remote Jobs

Receive Emails For Remote Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

Verlag Der Tagesspiegel

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 1945

📱 Media

Media

Verlag Der Tagesspiegel is the publishing company behind the Tagesspiegel, a major Berlin-based daily newspaper and digital news platform. It produces local, national and international journalism across politics, culture, economy, sports and lifestyle, offers subscription products (including Tagesspiegel Plus and e‑paper), advertising and events, and operates digital services and apps for readers.

📋 Description

• Strategic campaign development: design, implementation and continuous optimization of integrated B2B marketing campaigns across the entire sales funnel — from awareness and lead nurturing to conversion • Targeted communication: develop tailored messaging and communication measures for different target segments within the licensing business • Active management and strategic expansion of our LinkedIn sales activities (including Sales Navigator): close coordination with the sales team to maximize commercial impact • Planning, organization and follow-up of trade shows, conferences and industry events with clear sales objectives in mind • Editing, sending and performance tracking of audience-specific newsletters: for customer retention and lead nurturing • Daily sparring partner for the sales team: translate sales targets into marketing initiatives, plan joint campaigns and produce sales-supporting materials • Monitoring, reporting and deriving recommendations for action: based on key marketing and sales KPIs • Observing relevant marketing trends and deriving and implementing innovative measures to further develop our sales marketing strategy

🎯 Requirements

• Degree in marketing, communications, media or a comparable qualification • At least 2 years of experience in B2B marketing, ideally with sales proximity in the media, tech or licensing environment • Strong LinkedIn skills — you know algorithms and content formats and understand how to turn attention into leads • Experience in trade show and event marketing with a focus on brand presence and lead pipeline • Practical experience with email marketing tools (e.g. Agnitas) and CRM systems (e.g. Salesforce) • Creativity, organizational talent and a good sense for target audiences along the customer journey • Strong communication skills, team spirit and a clear focus on impact and performance • A keen sense for trends and a passion for innovation: you monitor relevant developments in (sales) marketing, test new approaches and translate them into concrete initiatives for our practice

🏖️ Benefits

• Subsidized BVG company ticket and contribution to company pension scheme • Complimentary digital subscriptions to Tagesspiegel & Tagesspiegel Plus, Handelsblatt and Die Zeit • Opportunities for professional development through the Masterplan online platform to advance your career • A 38.5-hour workweek with 30 days of vacation (full-time), so you have ample time to rest • Flexible working hours and up to 50% remote work