Data Analyst

June 3

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• Responsible for planning, implementing, directing, and administering all aspects of the human resources function for the Mid-Atlantic Region • Provide day-to-day management of the Employee Relations team • Provide training and support to team members in using data analysis tools and understanding reports


• Proficient in Data Analysis Tools: You have strong experience with tools such as Google Data Studio, BigQuery, and Power BI • Analytical and Insightful: You possess the ability to analyze complex datasets and turn them into actionable insights • Collaborative in Nature: You work well with marketing teams, understanding their needs and communicating data insights effectively • Skilled in Data Integration: You are adept at integrating and managing data from various sources • Detail-Oriented: You have a keen eye for detail and accuracy in data analysis and reporting • Proactive and Predictive: You are capable of conducting predictive analyses to inform future marketing strategies • Excellent Communicator: You can clearly convey data insights and their implications to non-technical team members


• Establish a comprehensive, organized online database in BigQuery to store all client and marketing data and integrate lead data from CRMs, digital advertising data, customer opt-ins, and purchasing data to provide meaningful insights that inform marketing decisions • Create and maintain data dashboards in Looker Studio for easy data visualization, analysis, and automated reporting • Develop statistical models for data analysis, including linear regression modeling and predictive lead scoring, that effectively guide marketing actions • Automated the generation of actionable insights and trends over time from data analysis to inform our marketing strategy

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