Senior Manager, Digital Concepts – Pop / Party-Schlager

🕒 February 26

Apply Now

Find Similar Remote Jobs

Receive Emails For Remote Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

Universal Music Group

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

🤝 B2B

📱 Media

B2B • Media • Music

Universal Music Group is the world leader in music-based entertainment, representing a diverse array of renowned artists and labels, including Katy Perry, Justin Bieber, and The Weeknd. The company leverages proprietary insights to develop innovative brand opportunities across digital media, events, and entertainment, aiming to create authentic connections for brands with billions of engaged fans globally.

📋 Description

• You develop content and social media concepts and strategies for our artists — you have a strong sense for great content, the right channel, and perfect timing • You plan and execute small and large content shoots for and with our artists • You extend your concept ideas through digital advertising and CRM measures together with the responsible Marketing Labs departments • You present campaign evaluations and analyses to product management and Marketing Labs colleagues • Your work is consistently innovation-driven: you use AI strategically to further develop and rethink campaigns • You know the latest trends, hypes, and styles and translate them into content initiatives • You work closely with artists and their management on content planning and distribution, and you support them with hands-on practical know-how • You act as a proactive interface between the label and Marketing Labs

🎯 Requirements

• You have completed a degree in Marketing, Communications, Media, Journalism, or a comparable vocational qualification • You bring at least three years of experience in marketing, PR, or journalism — on the publisher, agency, or corporate side • Your focus is on digital communication and social media — ideally you have industry experience in the music or entertainment sector • You have knowledge of and a strong affinity for content marketing channels (social media, apps, newsletters) • You work cross-functionally and have experience in the strategic development and written creation of digital communication concepts • With your above-average creativity you craft compelling copy and punchlines • You are very familiar with content management systems and, through your use of them, comfortable with platforms and tools such as Adobe Creative Cloud, CapCut, Canva, Lucid, etc. • You have negotiation-level German (C2) in spoken and written form and conversational English (C1)

🏖️ Benefits

• Feel the music! – Benefit from a concert ticket budget, streaming vouchers, discounts on physical releases and merchandise, and various internal events • Be flexible! – Our hybrid working model gives you flexibility and space for creative collaboration and connection • Time to breathe! – You are more than your job: enjoy 30 days of annual leave plus additional company closure days • Be mobile! – Travel sustainably around the capital with discounted public transit (BVG) and our company bike leasing program • Grow with us! – Continue your development through a variety of training and development opportunities • Take care of yourself! – Receive support for life’s challenges, both professional and personal, through independent counseling and coaching services