Senior Copywriter, Content & Brand

🕒 April 21

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Logo of Wave HQ

Wave HQ

201 - 500 employees

Founded 2010

💸 Finance

💳 Fintech

☁️ SaaS

Finance • Fintech • SaaS

Wave HQ is a financial services company that provides a suite of money management tools designed to help small business owners. The platform offers features such as invoicing, online payments, accounting, and payroll, all in one integrated system. Wave HQ aims to simplify the financial management process for small business owners, enabling them to manage invoices, track income and expenses, and process payroll efficiently. The company is targeted towards freelancers, contractors, consultants, and self-employed entrepreneurs, providing them with a user-friendly dashboard and access to bookkeeping, accounting, and payroll coaching.

📋 Description

• Lead a team that creates high-impact content that educates, inspires, and converts small business owners at every stage of their journey—from awareness to activation and growth. • Develop and execute a content strategy that fuels our product-led growth motion, deepens customer engagement, and amplifies the Wave story across multiple channels, including blog, lifecycle, social, video, and in-product education. • Partner closely with Product Marketing, SEO, and Growth Lifecycle teams to deliver full-funnel, insights-driven content that drives measurable business results.

🎯 Requirements

• 5+ years of experience in copywriting or content writing, or brand/content marketing (experience in tech, SaaS, fintech is a bonus!) • A Journalism, Marketing, or Communication diploma/degree or equivalent experience • Exceptional writing, editing, and proofreading skills, with a strong ability to adapt tone, voice, and messaging to different audiences and channels • A strong understanding of how to write copy and content that reflects and reinforces a brand’s personality rather than your own • The ability to create high-quality copy across a diverse formats — from CTA buttons, emails, and ads, to blogs, guides, landing pages and full website experiences • An understanding of SEO fundamentals and how to write content that performs in search while maintaining the human feel • The ability to manage multiple projects and shifting priorities while maintaining a high bar for quality and attention to detail • Data-driven storytelling that draws on marketing insights from various data sources with experience tracking, measuring, reporting on, and learning from content performance • A bias for action, ownership, and sound judgement about when to move forward independently and when to seek help and guidance for the best outcome

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