Associate Field Marketing Manager

🕒 il y a 1 mois

🇺🇸 États-Unis – Télétravail

💵 $86 700 - $173 300 / an

⏰ Temps Plein

🟢 Junior

🟡 Intermédiaire

🎡 Marketing

🗣️🇺🇸🇬🇧 Anglais requis

D'où vient cette offre

Publiée sur la page carrières de Abbott, pas via un site d'emploi

Repérée par Remote Rocketship il y a 1 mois

Toujours ouverte sur le site de Abbott. Vérifiée il y a 3 heures.

Logo of Abbott

Abbott

10 000+ employés

Fondée en 1888

🏥 Santé

⚕️ Assurance santé

🧬 Biotechnologie

Healthcare • Healthcare Insurance • Biotechnology

Abbott est une entreprise mondiale de soins de santé engagée dans l'avancement des technologies médicales et l'amélioration des vies à travers le monde. Elle propose une large gamme de produits de premier plan dans le domaine du diagnostic, des dispositifs médicaux, de la nutrition et des médicaments génériques de marque. Les innovations d'Abbott, telles que les systèmes de surveillance de la glycémie FreeStyle Libre et les tests antigéniques rapides BinaxNOW, transforment la gestion du diabète et la réponse à la COVID-19. Grâce à ses partenariats et initiatives, Abbott vise à promouvoir l'équité en matière de santé, à améliorer l'accès aux soins et à relever des défis sanitaires critiques tels que la malnutrition et les maladies infectieuses. Abbott est également dévouée au développement durable et à la responsabilité sociale, s'efforçant de rendre les technologies qui changent la vie accessibles et abordables.

Description

• Develop and execute strategic marketing plans driving revenue growth, market expansion, and therapy adoption • Provide customer, market, and competitive insights to shape marketing strategies and product launches • Lead targeted campaigns and ensure consistent therapy messaging and product positioning • Partner cross-functionally on commercial growth initiatives and launch execution • Lead patient and provider education initiatives for Spinal Cord Stimulation (SCS) and Dorsal Root Ganglion (DRG) therapies • Build relationships with key opinion leaders, strategic accounts, and healthcare stakeholders • Support speaker programs, customer events, case reviews, and regional marketing activities • Participate in regional and national sales and marketing meetings • Equip sales teams with tools, resources, and training • Support commercial platforms, National Sales Meeting initiatives, conferences, and customer engagement programs • Plan, execute, measure, and optimize regional marketing programs and patient activation initiatives • Manage physician, patient, referral, and advocacy programs • Analyze sales, customer, and market data using Salesforce and Power BI • Translate insights into actionable recommendations and improve targeting, reporting, and commercial processes • Gather customer and market insights through field engagement, research, and industry events • Collaborate with Marketing, Professional Education, HE&R, Regulatory, Clinical, Product Marketing, and Sales teams • Ensure activities comply with Abbott policies and applicable regulatory requirements • Maintain expertise in chronic pain therapies, reimbursement, and neuromodulation trends • Travel domestically up to 50%

🎯 Exigences

• Bachelor's degree in Business, Marketing, Healthcare Administration, Life Sciences, Engineering, Neuroscience, or a related field • Four or more years of experience in healthcare, life sciences, medical technology, or a related industry • Experience in sales, marketing, clinical support, training, market development, or other customer-facing commercial roles, preferably in chronic pain neuromodulation • Knowledge of SCS and other chronic pain therapies • Experience supporting medical devices or healthcare technologies • Strong project management, communication, and cross-functional collaboration skills • Proficiency with Salesforce, Power BI, Excel, PowerPoint, AcuityMD, or similar business tools • Ability to manage multiple priorities in a matrixed environment • Willingness to travel domestically up to 50%

🏖️ Avantages

• Career development with an international company • Free medical coverage in the Health Investment Plan (HIP) PPO medical plan for qualifying employees • Retirement savings plan with a high employer contribution • Tuition reimbursement • Freedom 2 Save student debt program • FreeU education benefit toward a bachelor’s degree • Health and wellness benefits • Equal Opportunity Employer committed to employee diversity

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