Marketing Manager

🕒 il y a 7 jours

🇺🇸 États-Unis – Télétravail

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🎡 Marketing

👻 Score fantôme 10%

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🗣️🇺🇸🇬🇧 Anglais requis

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AMSURG

1001 - 5000 employés

🏥 Santé

🤝 B2B

🏢 Entreprise

Healthcare • B2B • Enterprise

AMSURG est le leader nationalement reconnu dans la gestion stratégique et opérationnelle des centres de chirurgie ambulatoire (ASC), fournissant des services chirurgicaux de jour de haute qualité et à forte valeur ajoutée, ainsi qu'une expérience patient supérieure. L'entreprise s'associe à des groupes de médecins et à des systèmes de santé pour former des coentreprises et gère les opérations des ASC, y compris les services d'anesthésie et les centres spécialisés pour les procédures gastro-intestinales, d'ophtalmologie et orthopédiques. AMSURG met l'accent sur la qualité, la gestion par consensus avec les partenaires médecins et une expertise opérationnelle évolutive à travers les États-Unis.

Description

• Develop a strategy for each region using local market data and partnership needs • Collaborate with Operations and growth teams to produce and implement marketing tactics for assigned ambulatory surgery centers • Design marketing efforts to grow ASC market share based on each healthcare marketplace • Tailor national program offerings into customized marketing programs • Strengthen each center’s digital platform, including websites, patient navigation, recall, lead conversion, and reputation management • Provide feedback to the broader marketing team on national platform improvements and pilot opportunities • Execute approved marketing projects and campaigns on time and on budget • Analyze business drivers and growth opportunities and deliver growth strategies to operations and physician partners • Work with physicians, joint venture partners, center leaders, and practice collaborators • Follow company policies, code of conduct, ethics statements, compliance requirements, and mandatory training programs • Report suspected compliance, policy, harassment, or other prohibited-activity violations • Obtain policy clarification through Compliance, Human Resources, or Legal resources when needed • Travel approximately 20% to engage with ASCs, attend industry events, and participate in field marketing initiatives

🎯 Exigences

• Bachelor’s degree in marketing or related field • Minimum of three (3) years’ experience in business or a healthcare-related field • Knowledge of marketing and communications tools, including collateral, websites, reputation management, paid search, print, direct mail, and internet • Basic understanding of marketing analytics, including breakeven analysis and ROI calculations • Strong verbal and written communication skills • Excellent interpersonal, listening, persuasion, and relationship-building skills • Ability to work effectively in a matrix organization and balance competing priorities • Ability to handle multiple simultaneous tasks effectively and efficiently • Detail-oriented and organized • High integrity and ability to maintain confidential information • Ability to exercise good judgment and positively influence and lead others • Ability to work a flexible schedule, including some evenings and weekends, as approved in advance • Ability to effectively present information and respond to questions • Ability to communicate effectively in person, by phone, and in virtual environments • Ability to recognize and define problems, collect data, establish facts, draw valid conclusions, and correct errors • Ability to understand and interpret basic financial data • Ability to interpret various instructions and deal with abstract and concrete variables • Knowledge of ASC operations is a plus • Ability to occasionally stand, walk, and sit for prolonged periods • Ability to perform tasks requiring manual dexterity and fine motor skills • Ability to reach, climb, balance, stoop, and kneel • Ability to occasionally lift up to 40 pounds and perform repetitive upper-body motion • Vision including close, distance, color, peripheral vision, depth perception, and focus adjustment

🏖️ Avantages

• Paid Time Off • 9 observed holidays • Paid family leave • Medical insurance • Dental insurance • Vision insurance • Life insurance • Disability insurance • Healthcare FSA • Dependent Care FSA • Limited Healthcare FSA • Transportation and Parking FSAs • Health Savings Account (HSA) • Matching 401(k) plan • Training and professional growth opportunities • Flexible work arrangements, including remote work and in-office presence

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