B2B Marketing Manager

Emploi pas sur LinkedIn

🔥 il y a 2 heures

💵 $100 000 - $121 000 / an

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🎡 Marketing

🗣️🇺🇸🇬🇧 Anglais requis

D'où vient cette offre

Publiée sur la page carrières de AssetWatch, pas via un site d'emploi

Repérée par Remote Rocketship il y a 2 heures

Toujours ouverte sur le site de AssetWatch. Vérifiée il y a 1 heure.

Logo of AssetWatch

AssetWatch

51 - 200 employés

Fondée en 2011

☁️ SaaS

🔧 Matériel

🏭 Fabrication

SaaS • Hardware • Manufacturing

AssetWatch est une plateforme industrielle de suivi de l’état des équipements et de maintenance prédictive. Elle associe des capteurs hardware (surveillance continue et par tournées des vibrations, surveillance électrique, analyse d’huile et appareils connectés) à des fonctionnalités SaaS — notamment l’IA, la revue par des experts humains et des intégrations — afin d’offrir aux exploitants industriels une vue unifiée de l’état de leurs équipements. AssetWatch s’adresse aux entreprises industrielles et manufacturières (chimie, agroalimentaire, foresterie et matériaux de construction, métallurgie, exploitation minière, industrie pharmaceutique, plasturgie, pâte à papier et papier, eau et eaux usées) et surveille des équipements tels que les pompes, moteurs, réducteurs, ventilateurs, soufflantes et compresseurs, afin de réduire les arrêts imprévus et de permettre une maintenance prédictive.

Description

• Develop and execute integrated, multi-channel campaigns to drive demand, pipeline, and revenue • Translate business goals into coordinated campaigns across email, paid media, web, events, and sales outreach • Own campaign execution end-to-end, including building and launching campaigns in HubSpot • Build, test, and deploy HubSpot campaign assets, including emails, landing pages, workflows, and forms • Partner with Lifecycle Marketing on segmentation, targeting, and timing • Manage campaign workflows and triggers for lead generation and nurture efforts • Ensure campaigns are tracked, tagged, and attributed properly • Collaborate with product marketing, content, design, and sales on messaging and campaign goals • Work with RevOps to align Salesforce and HubSpot for campaign tracking and lead flow • Support sales with campaign insights, follow-up strategies, and enablement materials • Define KPIs including MQLs, pipeline, conversion rates, and campaign ROI • Monitor and optimize campaign performance through A/B testing, messaging, timing, and channel adjustments • Build and maintain campaign reporting dashboards in HubSpot • Ensure compliance with CAN-SPAM and GDPR best practices • Maintain clean campaign data and attribution tracking

🎯 Exigences

• 4–7+ years in B2B SaaS marketing, demand generation, or integrated campaigns • Hands-on experience executing campaigns in HubSpot (or similar MAP) • Strong understanding of pipeline generation and SaaS funnel metrics • Experience working with Salesforce CRM and marketing-sales alignment • Ability to manage both strategy and execution in a fast-paced environment • Ability to collaborate within core working hours • Must be based in the United States or Ontario, Canada

🏖️ Avantages

• Competitive compensation package including stock options • Flexible work schedule • Comprehensive benefits including retirement plan match • Opportunity to make a real impact every day • Work with a dynamic and growing team • Unlimited PTO • Remote-first work environment • Collaboration within core working hours

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