Lead Product Marketing Manager

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team.blue

Site WebLinkedInTous les Emplois

1001 - 5000 employés

💼 Conseil

📣 Marketing

📦 Logistique

Consulting • Marketing • Logistics

team. blue est un acteur majeur du numérique pour les entreprises et les entrepreneurs, au service de plus de 3,3 millions de clients à travers l’Europe. Avec une équipe de plus de 2 000 experts, l’entreprise fournit des services numériques innovants pour donner aux organisations les moyens de réussir grâce à la technologie. team. blue opère un portefeuille de marques et met l’accent sur la délivrance d’expériences client d’excellence.

Description

• Defining product positioning and messaging, making sure every selling point is sharp, relevant, and customer-driven; • Owning the product-led growth strategy, defining priorities and long-term direction; • Leading go-to-market planning and execution for new features from announcement to launch; • Developing use cases grounded in real customer needs, translating them into compelling narratives; • Conducting market research and competitive intelligence to inform strategy and keep us ahead of the curve; • Driving sales enablement by creating materials and supporting the Sales team with the knowledge and tools they need; • Tracking and reporting on growth-related goals and identifying areas for improvement.

🎯 Exigences

• At least 5 years of experience in Product Marketing • Strong experience in positioning heavily technical SaaS features, starting from customer needs analysis (pain/gain framework) through to messaging and GTM execution • Solid understanding of software development dynamics; and of SaaS functionalities and metrics • A proactive mindset and a genuine drive to contribute to the company's growth • Strong interpersonal and communication skills with proven ability to work effectively across cross-functional teams • Full proficiency in English

🏖️ Avantages

• Remote work • Company retreats & coworking gatherings • All-in-One Flex Allowance • Work equipment • Collaborative, multicultural team