Senior Manager, Creator Commerce – TikTok Shop, Trybe

🕒 il y a 2 jours

🇺🇸 États-Unis – Télétravail

💵 $115 000 - $130 000 / an

⏰ Temps Plein

🟠 Senior

👔 Manager

🗣️🇺🇸🇬🇧 Anglais requis

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Logo of Athletic Greens

Athletic Greens

201 - 500 employés

Fondée en 2010

🏥 Santé

🍽️ Alimentation et boissons

🧘 Bien-être

Healthcare • Food & Beverage • Wellness

Athletic Greens est une entreprise de compléments nutritionnels qui produit AG1, un supplément quotidien visant à soutenir la santé physique et mentale. AG1 combine plus de 70 ingrédients dans une boisson pratique avec la promesse de fournir une nutrition quotidienne et de remplacer plusieurs suppléments individuels. Il est formulé avec des multivitamines, des multimineraux, des bactéries bénéfiques pour l'intestin, des antioxydants et des nutriments issus d'aliments complets, conçus pour aider à la digestion, améliorer l'énergie, soutenir les défenses immunitaires et améliorer l'humeur et la concentration mentale. Avec un engagement envers la qualité et la recherche, la société s'assure que leur produit est sûr, efficace et respectueux de normes élevées, étant certifié par la Liste de Cologne®. Fondée en 2010, elle continue d'améliorer sa formule sur la base des recherches scientifiques et des retours des clients. AG1 se vante de nombreuses critiques positives pour son goût et sa commodité d'intégrer une nutrition de base dans les routines quotidiennes.

Description

• Own and scale AG1's TikTok Shop and Trybe Program • Oversee TikTok Shop P&L, storefront, merchandising, agency management, creator/affiliate strategy, and LIVE commerce • Lead Trybe end to end, including VIP tier, retainer program, content approvals, and paid strategy • Track GMV, affiliate GMV, and program economics to guide investment decisions • Manage TikTok Shop agencies and hold partners accountable to GMV, creator activation, and content-output goals • Own pricing, promotions, product mix, catalog/inventory synchronization, and conversion optimization • Recruit, onboard, activate, and manage creator and affiliate relationships • Drive creator outreach and prospecting across tiers • Design creator incentives and challenges, including tiered bonuses and campaign contests • Track creator-level conversion and sales metrics and reallocate investment toward top performers • Oversee product seeding and LIVE commerce strategy, scheduling, host selection, and post-stream analysis • Forecast, diagnose, and troubleshoot GMV performance across the funnel • Own commission and incentive architecture • Set community strategy, tone, and standards for the Trybe creator community • Lead creator onboarding, engagement, recognition, and retention • Operate the VIP program and oversee the retainer program from negotiation through renewal • Lead content approvals for brand, claims, and compliance standards • Use paid media insights to coach creators and make approve/reject decisions • Identify and lead expansion into emerging creator commerce channels • Report to the VP of Partnerships

🎯 Exigences

• Proven track record running and scaling a TikTok Shop, including ownership of P&L, GMV, and affiliate growth • Deep, hands-on knowledge of creator/affiliate programs on TikTok Shop, including commission structures, product seeding, and LIVE commerce • Experience owning a P&L and balancing commission, seeding, agency, and production spend against margin and growth targets • Experience building and running creator or affiliate communities at scale, including tiered/VIP and retainer programs • Strong agency management experience, including evaluating, negotiating with, and holding external partners accountable to performance • Ability to read paid media and content performance data to coach creators and make content approval decisions • Excellent negotiation skills with creators, agencies, and internal stakeholders • Strong analytical skills and fluency in GMV, TAC/CAC, and conversion metrics • Comfortable owning outcomes end-to-end and moving quickly in a fast-changing platform environment • Excellent written and verbal communication skills; comfortable presenting program performance to leadership

🏖️ Avantages

• Competitive compensation and performance-based incentive plans • A 100% remote working environment (excluding Laboratory positions) • Paid holidays • Company-wide reset and reflect days • Unlimited PTO (based on your country of residence) • In-person team meetups • Access to AG1 products and branded swag • Monthly telecom stipend for eligible team members • Benefits and insurances as required by law, based on country of residence • Stock option allocation for eligible roles • Performance bonus for eligible roles

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