Marketing Manager – Life Sciences

🕒 il y a 3 jours

🌐 Pays-Bas, États-Unis – Distant

infoinfo

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🎡 Marketing

👻 Score fantôme 10%

infoinfo

🗣️🇺🇸🇬🇧 Anglais requis

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Logo of Eurofins

Eurofins

10 000+ employés

Fondée en 1987

🍽️ Alimentation et boissons

🏥 Santé

📦 Logistique

💰 €30 000 000 Grant en 2021-10

Food & Beverage • Healthcare • Logistics

Eurofins est un leader mondial des analyses et des services de laboratoire. Avec environ 62 000 collaborateurs et plus de 900 laboratoires dans 62 pays, le groupe propose une large gamme de services d’essais et d’analyses pour de nombreux secteurs. Eurofins offre notamment des services d’analyses des aliments et des aliments pour animaux, des tests sur les produits de consommation, des services génomiques, du diagnostic clinique, des services de criminalistique, des analyses environnementales et des essais/analyses pharmaceutiques. L’entreprise est engagée en faveur de l’innovation scientifique et du développement durable, et joue un rôle essentiel dans les tests liés à la santé, à la sécurité et aux impacts environnementaux à l’échelle mondiale.

Description

• Own the end-to-end transition of the website and country sites • Define site architecture, taxonomy, and content strategy • Write and optimize SEO-driven web content and metadata • Design and build pages in Umbraco CMS v13 • Manage redirects, analytics, and post-launch optimization • Partner with global teams on campaign URL updates and site governance • Support launch and hypercare phase troubleshooting • Plan and execute integrated digital and traditional marketing campaigns • Own content strategy across web, blogs, and social media • Create sales and promotional collateral • Analyze campaign performance and optimize strategies • Support conferences, trade shows, and brand promotions • Work cross-functionally with global marketing and leadership teams • Align campaigns with corporate branding and messaging • Partner with country site owners to scale content internationally • Contribute to a strong, consistent global brand identity for Eurofins PSS

🎯 Exigences

• Bachelor’s degree in Marketing, Communications, or related field • Minimum 5 years of business-to-business professional services marketing experience • Proficiency in marketing tools and platforms • Proficient verbal and written communication skills • Experience developing social media campaigns generating leads • Highly organized with excellent time management skills • Creative mindset • Ability to travel up to 25% • Experience with and/or knowledge of an insourcing model and/or recruiting services • Knowledge of and/or experience working in the life sciences industry • Direct sales lead generation experience • Knowledge of MS CRM • Available to work Monday-Friday, 8 a.m.-5 p.m., with overtime as needed • Ability to work in the United States

🏖️ Avantages

• Excellent full time benefits including comprehensive medical coverage, dental, and vision options • Life and disability insurance • 401(k) with company match • Paid vacation and holidays • Remote work option • Overtime as needed

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