Senior Media Coordinator

🕒 il y a 2 mois

🇺🇸 États-Unis – Télétravail

⏰ Temps Plein

🟠 Senior

🗣️🇺🇸🇬🇧 Anglais requis

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Logo of Go Fish

Go Fish

1 - 10 employés

📣 Marketing

📦 Logistique

🛍️ eCommerce

Marketing • Logistics • eCommerce

Go Fish est une agence de marketing digital à service complet qui combine stratégie, création, médias et technologie pour stimuler la croissance mesurable des marques. L'entreprise se spécialise dans le SEO, l'optimisation basée sur l'IA (Generative Engine Optimization), les médias payants, le commerce social (y compris TikTok Shop), les relations publiques numériques, la gestion de la réputation en ligne, l'optimisation de la conversion et la conception/développement de sites web. Go Fish sert des clients axés sur le commerce électronique et la technologie et met l'accent sur les outils et analyses alimentés par l'IA pour rationaliser l'exécution des campagnes et améliorer la visibilité sur les plateformes de recherche, sociales et émergentes d'IA.

Description

• Develop understanding of client goals, audiences, campaign objectives, and KPIs • Support integrated media recommendations and media plan development • Build and maintain flowcharts, budgets, planning materials, and client presentations • Manage campaign setup, trafficking, launch, maintenance, and quality assurance • Coordinate creative assets, tracking requirements, specifications, and launch timelines • Monitor campaign delivery, pacing, budgets, and timelines • Troubleshoot campaign issues and escalate complex risks • Optimize budgets, bids, audiences, placements, creative, frequency, and other variables • Support structured testing plans and document hypotheses, changes, and performance impact • Pull, validate, organize, and analyze campaign data for reporting • Write performance narratives and connect metrics to media and business goals • Maintain dashboards, optimization logs, budget trackers, and documentation • Support attribution, incrementality, test measurement, and post-campaign analysis • Support client communication, meeting materials, reports, presentations, and campaign updates • Collaborate with media, strategy, creative, analytics, organic, and other agency teams • Coordinate campaign requirements, tracking details, deadlines, and deliverables • Share campaign insights and help align messaging, audiences, creative, landing pages, and measurement • Support onboarding and development of junior team members and review Coordinator work when assigned • Build proficiency across media platforms and stay informed on industry, privacy, automation, AI, and emerging media developments • Participate in training, certifications, vendor education, and professional development

🎯 Exigences

• 1–3 years of experience in media, marketing, advertising, analytics, or a related field • Hands-on experience supporting or managing paid media campaigns • Bachelor’s degree in marketing, advertising, communications, business, or a related field, or comparable professional experience • Working knowledge of integrated media planning, campaign activation, optimization, and reporting • Experience working with at least one major paid media platform, with an interest in developing broader cross-channel expertise • Strong attention to detail and a consistent record of producing accurate work • Ability to independently manage assigned tasks, timelines, and campaign responsibilities • Strong analytical skills and comfort working with campaign data, budgets, and performance metrics • Ability to identify trends and translate data into clear observations and recommendations • Strong written and verbal communication skills • Ability to manage multiple priorities in a fast-paced, deadline-driven environment • A proactive, solutions-oriented approach to problem-solving • Willingness to take ownership, ask thoughtful questions, and escalate concerns appropriately • Ability to provide support and guidance to more junior team members • Strong professional judgment, accountability, and integrity

🏖️ Avantages

• Competitive compensation • Flexible work environment • Medical, dental, and vision insurance • Unlimited paid time off • 401(k) with company match • Company-paid life and disability insurance • Paid parental leave • A collaborative culture with autonomy and ownership • Employee wellness programs and additional perks

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