Senior B2B Growth Marketing Manager

🕒 il y a 12 jours

🏄 California, New York – Distant

🏄 California – Remote 🗽 New York – Remote

💵 $101 000 - $193 000 / an

⏰ Temps Plein

🟠 Senior

📈 Marketing de croissance

🦅 Parrain de Visa H1B

Cette entreprise a parrainé des visas H1B par le passé.

Postuler Maintenant

Trouver des Emplois à Distance Similaires

Recevoir des emails pour des emplois à distance

📊 Vérifiez votre score de CV pour ce poste

Améliorez vos chances d'obtenir un entretien en vérifiant votre score de CV avant de postuler.

Télécharger le CV

GoodRx

Site WebLinkedInTous les Emplois

501 - 1000 employés

Fondée en 2011

⚕️ Assurance santé

💊 Pharmaceutique

👥 B2C

💰 €100 000 000 Private Equity Round en 2020-09

Healthcare Insurance • Pharmaceuticals • B2C

GoodRx est une entreprise qui aide les consommateurs aux États-Unis à économiser sur leurs médicaments sur ordonnance. Elle propose une plateforme qui permet aux utilisateurs de comparer les prix des médicaments et de trouver les coûts les plus bas dans les pharmacies de leur région. GoodRx vise à rendre les médicaments sur ordonnance plus abordables pour les individus en offrant des réductions et des coupons.

Description

• Develop strategies and plan campaigns and tactics for lead generation and multi-channel engagement • Work cross-functionally as the lead for B2B growth marketing • Define, manage, and execute demand generation programs to drive commercial value • Drive pipeline growth across market segments • Build high-visibility programs that directly influence revenue growth • Design and execute scalable marketing strategies to drive awareness, comprehension, and loyalty • Develop and execute B2B healthcare marketing campaigns • Manage multi-channel email programs that nurture contacts and move prospects through the funnel • Ensure compliance with marketing best practices and maintain campaign integrity • Define, track, and report on core KPIs • Provide regular updates, performance reports, and strategic recommendations

🎯 Exigences

• 8 to 10 years of experience leading and managing B2B demand generation campaigns • Industry experience preferred in pharmaceutical manufacturer, retail pharmacy, employer/payer markets • 6+ years of experience managing B2B campaigns end-to-end in Salesforce Marketing Cloud Account Engagement (Pardot) • Excellent project management, communication, presentation, and cross-functional collaboration skills. • Experience working closely with Sales and Commercial teams • Strong analytical skills and technical skills across paid media, SEO/AEO/GEO, email marketing, web and social channels • Experience managing budgets, pacing, and performance reporting across large and complex campaigns. • Focus on commercial value creation and measurable ROI • Proven ability to drive projects independently and proactively • 1-2 years people management experience • Bachelor’s degree

🏖️ Avantages

• medical insurance • dental insurance • vision insurance • 401(k) with a company match • ESPP • unlimited vacation • 13 paid holidays • 72 hours of sick leave • mental wellness programs • financial wellness programs • fertility benefits • generous parental leave • pet insurance • supplemental life insurance • company-paid short-term and long-term disability