Field Marketing Manager

Emploi pas sur LinkedIn

🕒 il y a 2 mois

🐎 Kentucky – Distant

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💵 $75 000 - $90 000 / an

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🎡 Marketing

👻 Score fantôme 28%

infoinfo

🗣️🇺🇸🇬🇧 Anglais requis

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Logo of Hot Dog on a Stick

Hot Dog on a Stick

201 - 500 employés

Fondée en 1941

🍽️ Alimentation et boissons

🏨 Hôtellerie

🛍️ eCommerce

Food & Beverage • Hospitality • eCommerce

Hot Dog on a Stick est une chaîne de restaurants franchisés réputée pour son menu unique proposant des hot-dogs, des frites et de la citronnade aromatisée servis dans une ambiance vintage et ludique. L'entreprise participe également à des activités de collecte de fonds et propose des services de traiteur, ce qui en fait un établissement axé sur la communauté, dédié à offrir une expérience culinaire et événementielle de qualité. Avec un engagement pour la sécurité, Hot Dog on a Stick permet aux clients de commander en ligne pour des livraisons et des plats à emporter.

Description

• Supports the Marketing Team in executing key tactics that support marketing strategies that help increase restaurants’ profitable topline sales and build brand relevancy in the marketplace. • Manages all System (Corporate and Franchise) media plans and Local Marketing Budgets to meet budgeted Same Store Sales (SSS) goals, with a keen eye on profitability. • Partners closely with the media agency to establish clear guidelines, timelines, and creative versioning required for both Corporate and Franchise media plans. • Key marketing liaison to all Corporate and Franchise Operators. • Manages creative requests, ideas, and feedback in a timely manner while providing excellent field relations and support. • Key liaison to marketing vendor(s), including, but not limited to POP and Media Agency. • Marketing Representative in cross-functional Project Team, contributing to the marketing execution of all tests, special projects, and promotional rollouts. • Responsible for maintaining and updating ship lists, store location lists, and location listings and reviews management tools. • Assists the Digital Team with CRM platforms, including websites, SMS, e-clubs, and app-based loyalty programs. • Assists with Administrative Duties such as maintaining a budget, agendas, notes, and action items for meetings, and submitting requests through a project management platform. • Maintains and updates project(s) status and related activities through a project management platform. • Directs New Restaurant Marketing Plans and assists in all Marketing-related functions associated with openings. • Manages Local Restaurant Marketing plans and support material.

🎯 Exigences

• Bachelor’s Degree in Marketing or Related Field • Minimum 5 Years Experience in Franchise restaurant marketing • Excellent Project Management, Communication and Organizational Skills • Proven Ability to Manage Time Effectively and Work Autonomously • Proficient in Microsoft Word, Excel, Outlook, PowerPoint, Asana, Adobe Acrobat • Understanding of Franchise Business, a Plus

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