Marketing CRM Specialist

il y a 9 jours

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Mattress Firm

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Retail • eCommerce • B2C

Mattress Firm est un détaillant spécialisé basé aux États-Unis, proposant des matelas, sommiers ajustables, literie et accessoires de sommeil. L'entreprise opère à la fois des magasins physiques et une boutique en ligne. Elle offre des services axés sur le consommateur, incluant des experts du sommeil en magasin, des options de financement et de location, ainsi que des programmes de livraison, d'essai/garantie et des ventes promotionnelles en partenariat avec les grandes marques de matelas.

5001 - 10000 employés

🛒 Commerce de détail

🛍️ eCommerce

👥 B2C

Description

• Develop and execute high-impact email marketing campaigns to engage our target audience. • Utilize expertise in Salesforce (SFMC) to drive strategy and maximize results. • Leverage deep understanding of email best practices, including targeting/segmentation, personalization, and multivariate testing & optimization. • Analyze email marketing metrics and KPIs, providing actionable insights and making recommendations for campaign improvements. • Collaborate closely with internal work partners and external vendors, to effectively communicate goals, ideas and strategies to move initiatives forward. • Foster a collaborative team environment, leading and following as appropriate.

🎯 Exigences

• High School diploma or equivalent required • Bachelor's Degree Marketing, related field, and/or equivalent experience preferred • 2+ Years relevant work experience driving successful email marketing programs for brands with an online and offline retail presence required • Excellent verbal, written communication, and presentation skills • Proficient in Salesforce (SFMC) or other Email Service Provider

🏖️ Avantages

• Excellent career growth opportunities through on-the-job training and development programs • 401(k) with employer matching • Mental health and life resources • Medical, dental, prescription, and vision plans • Get paid on-demand • Employee discounts on Mattress Firm sleep products and accessories