Senior Director – Integrated Marketing

🕒 il y a 1 jour

🐊 Florida – Distant

🐊 Florida – Remote

💵 $184 000 - $276 000 / an

⏰ Temps Plein

🟠 Senior

🎡 Marketing

🦅 Parrain de Visa H1B

Cette entreprise a parrainé des visas H1B par le passé.

👻 Score fantôme 0%

Ce que ça veut dire : la probabilité que cette offre reste ouverte sans recrutement actif.Comment le lire : 60 % ou plus, on pense que c'est une offre fantôme. Un score plus bas est moins inquiétant.Comment on la calcule : ancienneté, republications, postes ouverts vs taille de l'équipe, rapidité de clôture, et si le salaire est indiqué.À noter : une estimation à partir de données publiques, pas un jugement sur l'entreprise. De vraies offres peuvent avoir un score élevé, alors prenez-le comme un indice, pas comme un fait.

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Mimecast

Site WebLinkedInTous les Emplois

1001 - 5000 employés

🔒 Cybersecurity

🔐 Sécurité

Cybersecurity • Security

Mimecast est une entreprise de cybersécurité dédiée à transformer la sécurité pour se protéger contre des menaces incessantes. Avec plus de 2 500 employés, elle s'efforce non seulement de défendre contre les menaces actuelles, mais aussi d'anticiper et de se prémunir contre les menaces futures. Mimecast accorde la priorité à la confidentialité et à une expérience utilisateur optimale, opérant à l'échelle mondiale à partir de divers emplacements, y compris les États-Unis, le Royaume-Uni, l'Australie et bien plus. L'entreprise offre un environnement de travail dynamique avec un engagement envers l'excellence et l'amélioration continue des services de sécurité.

Description

• Develop and implement regional field marketing strategies, campaigns, and programs across the Americas • Lead and develop a marketing team delivering integrated campaigns, programs, events, and initiatives • Drive demand generation, pipeline generation and acceleration, account-based marketing, and partner engagement • Partner with Sales, Product Marketing, Digital and Web, Corporate Marketing, and other go-to-market teams • Build relationships with regional go-to-market and technology partners for joint marketing and co-marketing programs • Bring regional market trends, insights, and competitive context to identify growth, content, and differentiation opportunities • Manage the Americas field marketing budget and allocate resources to maximize return on investment • Track and report program and marketing performance using data to optimize strategies and tactics • Lead the company’s regional presence at industry events, conferences, partner engagements, and webinars • Develop demand generation programs for new-logo and customer accounts to generate leads, pipeline, and revenue growth • Work with Sales and BDR teams on targeted campaigns to convert qualified leads into sales opportunities and accelerate the sales cycle • Develop ABM and ABX programs for high-value accounts with tailored content and aligned marketing and sales engagement • Lead cross-functional marketing programs and projects through execution, delivery, and reporting • Report to the VP, Global Integrated Marketing

🎯 Exigences

• Bachelor's degree in Marketing, Business, or a related field • MBA preferred • Experience leading field and partner marketing for the Americas within an enterprise SaaS organization • Experience leading and developing a direct, full-time marketing team of five or more people • Record of developing and executing marketing strategies that drive demand generation and partner engagement • Knowledge of cybersecurity products, SaaS, industry trends, and the competitive landscape • Ability to build and maintain relationships with senior internal and external stakeholders • Data-driven approach to measuring performance and optimizing marketing strategies and programs • Experience managing and tracking marketing budgets to maximize return on investment • Experience working across multiple time zones and geographies • Ability to travel up to 20% of the time • Strong program and project management skills, including driving execution, delivery, and reporting • Experience with SFDC, Marketo, 6Sense, Excel, PowerPoint, and Tableau • Successful completion of applicable background checks

🏖️ Avantages

• Benefits • Eligibility for incentive plans • Additional benefits in accordance with company policy and local regulations • Equal Opportunity and Affirmative Action Employer • Interview adjustments or accommodations for disabilities or other reasons