Senior Customer Marketing Specialist

🕒 il y a 8 jours

🇺🇸 États-Unis – Télétravail

💵 $93 000 - $128 000 / an

⏰ Temps Plein

🟠 Senior

🎡 Marketing

🦅 Parrain de Visa H1B

Cette entreprise a parrainé des visas H1B par le passé.

👻 Score fantôme 0%

Ce que ça veut dire : la probabilité que personne ne recrute vraiment pour cette offre.Comment le lire : 60 % ou plus, on pense que c'est une offre fantôme. Un score plus bas est moins inquiétant.Comment on la calcule : ancienneté, republications, postes ouverts vs taille de l'équipe, rapidité de clôture, et si le salaire est indiqué.À noter : une estimation à partir de données publiques, pas un jugement sur l'entreprise. De vraies offres peuvent avoir un score élevé, alors prenez-le comme un indice, pas comme un fait.

Postuler Maintenant

Trouver des Emplois à Distance Similaires

Motive

Site WebLinkedInTous les Emplois

1001 - 5000 employés

📦 Logistique

🏗️ Construction

🍽️ Alimentation et boissons

Logistics • Construction • Food & Beverage

Motive est une entreprise qui propose une plateforme d'opérations intégrée conçue pour améliorer la sécurité, la productivité et la rentabilité de la gestion de flotte et des opérations. En utilisant une technologie IA de pointe, Motive offre des solutions telles que le suivi de la sécurité des conducteurs, la gestion de flotte, la surveillance des équipements et la gestion des dépenses. Ces services procurent une visibilité inégalée sur les véhicules et équipements, automatisent les flux de travail, réduisent les coûts et améliorent l'efficacité pour des secteurs tels que la construction, le pétrole et le gaz, le secteur public, l'alimentation et les boissons, et la logistique. Motive est reconnu comme un leader dans la gestion de flotte et permet aux entreprises de maximiser leur potentiel opérationnel grâce à des solutions innovantes.

Description

• Own and execute customer engagement and advocacy programs that drive retention, expansion, and brand credibility • Build, scale, and nurture an online customer community • Manage incoming advocacy initiatives end-to-end • Execute customer marketing campaigns supporting adoption, retention, renewals, and expansion • Manage customer communications across key lifecycle moments with Customer Success, Sales, Product, and Marketing • Maintain campaign calendars, trackers, workflows, documentation, and systems • Design customer activation across references, storytelling, events, campaigns, media interviews, and go-to-market initiatives • Identify and recruit customers for advocacy opportunities and nurture champion relationships • Produce and manage testimonials, case studies, customer spotlights, and reference stories • Maintain a centralized repository of customer proof points for Sales and Marketing • Develop community engagement strategies, discussions, recognition programs, and events • Synthesize community feedback and sentiment into product and messaging insights • Manage Motive’s presence on G2, TrustRadius, Capterra, and Gartner Peer Insights • Run review-generation campaigns and track review performance and trends • Support webinars, media interviews, speaking opportunities, product launches, campaigns, and field marketing initiatives • Fulfill and track customer reference requests and build an advocate pipeline • Track advocacy, community, review, and asset-utilization metrics • Use data and customer insights to optimize processes, messaging, and program effectiveness • Coordinate customer outreach, scheduling, approvals, consent, timelines, logistics, follow-ups, and asset delivery • Ensure customer-facing experiences are polished, timely, and positive

🎯 Exigences

• Bachelor’s degree in Marketing, Communications, Business, or related field (or equivalent experience) • 3–5 years of experience in customer marketing, customer references, online reviews, advocacy, community, or lifecycle marketing within a B2B technology company • Proven experience launching and managing customer marketing and retention/expansion-focused programs • Ability to balance customer empathy with business priorities when managing advocacy requests • Strong storytelling, writing, and customer communication skills • Strong organizational skills with attention to detail across systems, timelines, and customer touchpoints • Experience establishing, building, and managing strong customer relationships • Familiarity with review platforms such as G2 and Gartner Peer Insights • Familiarity with customer engagement tools such as Peerbound • Familiarity with project management solutions like Asana • Strong project management skills with the ability to manage multiple initiatives end-to-end • Experience interviewing customers and contributing to written customer stories or case studies • Experience managing a customer reference program is a plus • Proven track record of growing and managing an online customer community • Familiarity with WordPress and video hosting platforms like Wistia • Applicant must be authorized to receive and access commodities and technologies controlled under U.S. Export Administration Regulations

🏖️ Avantages

• Health benefits • Pharmacy benefits • Optical care benefits • Dental care benefits • Paid time off • Sick time off • Short-term disability coverage • Long-term disability coverage • Life insurance • 401(k) contribution • Some interviews or new-hire training sessions may be held in person at one of Motive's global offices

📊 Vérifiez votre score de CV pour ce poste

Améliorez vos chances d'obtenir un entretien en vérifiant votre score de CV avant de postuler.

Télécharger le CV