SVP, Marketing

🕒 il y a 1 mois

🇺🇸 États-Unis – Télétravail

⏰ Temps Plein

🔴 Expert

🎡 Marketing

👻 Score fantôme 15%

infoinfo

🗣️🇺🇸🇬🇧 Anglais requis

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OpenLoop

201 - 500 employés

Fondée en 2020

💼 Conseil

⚖️ Juridique

📦 Logistique

💰 €15 000 000 Series A - OpenLoop Health en 2023-03

Consulting • Legal • Logistics

OpenLoop est une plateforme de télésanté en marque blanche et un fournisseur de services gérés qui aide les organisations à lancer et à développer des programmes de soins virtuels. Elle combine une technologie SaaS personnalisable (planification, réservation, paiements, intégrations EHR/API) avec des services de dotation clinique, de validation des compétences, de couverture par les payeurs et de gestion du cycle de revenus (RCM), ainsi qu'un support réglementaire/légal et une assistance patient 24/7. OpenLoop sert des régimes de santé, des hôpitaux et des systèmes de santé, des détaillants, des employeurs et des entreprises de santé numérique avec des opérations alimentées par l'IA, un réseau de cliniciens à l'échelle nationale et une large couverture d'assurance incluant Medicare et Medicaid.

Description

• Own marketing strategy and execution across demand generation, product marketing, lifecycle marketing, brand, and design, with outcomes tied directly to company revenue • Lead inbound and outbound pipeline generation across self-service and B2B outbound/sales-assisted acquisition motions • Own product marketing enablement for internal sales and customer success teams and external market-facing audiences • Lead the brand and design function, including positioning, identity, and campaign execution for OpenLoop and its portfolio companies • Build event marketing as a new function • Introduce metrics-driven operating rigor with KPIs, dashboards, and regular measurement • Coach and develop the marketing team while implementing prioritization frameworks and scalable systems • Partner with Sales/Revenue leadership to align self-service and outbound motions • Represent marketing to executive leadership • Perform other duties as assigned

🎯 Exigences

• Bachelor's degree in Marketing, Business, or a related field, or equivalent experience • 12+ years of B2B marketing experience • Senior leadership experience scaling multi-function marketing organizations • Proven experience running self-service and B2B/outbound funnels simultaneously without cannibalization • Experience building systematic marketing operations with metrics, reporting, and prioritization frameworks in a high-growth environment • Strong people leadership across demand generation, product marketing, lifecycle marketing, brand, and design • Growth marketing mindset and ability to guide brand and design teams without being a hands-on practitioner • Hands-on comfort using AI to improve marketing productivity, execution speed, and decision-making • Excellent executive communication and storytelling skills • Comfort operating in a fast-moving, high-accountability environment

🏖️ Avantages

• Medical, Dental, and Vision plans • Flexible Spending/Health Savings Accounts • Flexible PTO • 401(k) + Company Match • Life Insurance • Pet insurance

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