Media Buyer

🕒 il y a 1 mois

🌵 Arizona, California, +17 états de plus – Distant

🌵 Arizona – Remote 🏄 California – Remote ⛰️ Colorado – Remote 🐊 Florida – Remote 🥔 Idaho – Remote 🌽 Illinois – Remote ⚜️ Louisiana – Remote 🎰 Nevada – Remote 🏖️ New Jersey – Remote 🗽 New York – Remote 🌲 North Carolina – Remote 🏈 Ohio – Remote 🦀 Maryland – Remote 🏰 Missouri – Remote 🤠 Texas – Remote ⚔️ Virginia – Remote ☕ Washington – Remote 🧀 Wisconsin – Remote 🦬 Wyoming – Remote

💵 $73 000 - $105 000 / an

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🎡 Marketing

👻 Score fantôme 12%

Ce que ça veut dire : la probabilité que personne ne recrute vraiment pour cette offre.Comment le lire : 60 % ou plus, on pense que c'est une offre fantôme. Un score plus bas est moins inquiétant.Comment on la calcule : ancienneté, republications, postes ouverts vs taille de l'équipe, rapidité de clôture, et si le salaire est indiqué.À noter : une estimation à partir de données publiques, pas un jugement sur l'entreprise. De vraies offres peuvent avoir un score élevé, alors prenez-le comme un indice, pas comme un fait.

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Paleovalley

Site WebLinkedInTous les Emplois

51 - 200 employés

Fondée en 2013

🍽️ Alimentation et boissons

🛍️ eCommerce

👥 B2C

Food & Beverage • eCommerce • B2C

Paleovalley est un détaillant en ligne et une marque spécialisée dans la vente de produits alimentaires et de compléments alimentaires axés sur le régime paléo. L'entreprise propose des bâtonnets de viande nourrie à l'herbe et élevée en plein air (bœuf, venaison, poulet, porc), des poudres de protéines (bouillon d'os, lactosérum), des barres super-aliments, des légumes verts biologiques, des compléments fonctionnels (oméga-3, complexes d'organes, curcuma, électrolytes, vinaigre de cidre de pomme) et des produits pour le garde-manger comme le suif de bœuf et l'huile d'olive extra vierge. Leur site met l'accent sur des approvisionnements naturels, nourris au pâturage ou à l'herbe, propose des promotions (ventes, seuils de livraison gratuite) et exploite une vitrine de commerce électronique directe au consommateur.

Description

• Own Meta as a growth channel for Wild Pastures across Facebook and Instagram • Manage campaign strategy, account structure, budget allocation, optimization, and scaling • Drive profitable growth for a subscription business against ROAS, MER, nCAC, CPA, LTV, and payback efficiency objectives • Design and execute testing roadmaps across creative, offers, landing pages, campaign structures, and bidding strategies • Own platform creative strategy and identify opportunities for new concepts using performance insights • Brief and guide creative development with creative strategists and editors • Turn performance insights into creative direction through analysis of messaging, audience behaviors, and opportunities • Monitor account performance daily, investigate root causes, and communicate risks, opportunities, and recommendations • Stay current with Meta platform changes, measurement updates, attribution best practices, and direct-response advertising trends • Collaborate with creative strategists, editors, designers, and leadership

🎯 Exigences

• Candidates must reside and work in one of the following states: Arkansas, Arizona, California, Colorado, Florida, Georgia, Idaho, Illinois, Louisiana, Maryland, Missouri, North Carolina, New Jersey, Nevada, New York, Ohio, Texas, Virginia, Washington, Wisconsin, or Wyoming • 3+ years of hands-on experience managing Meta advertising for subscription-based e-commerce or direct-response brands • Demonstrated success acquiring customers profitably for subscription businesses • Strong understanding of CAC, LTV, retention, churn, and payback period • Proven track record of scaling profitable campaigns while managing meaningful advertising budgets • Experience owning a Meta account end-to-end, from strategy through execution and optimization • Exceptional analytical skills and curiosity for solving performance problems • Strong understanding of performance marketing metrics and their connection to business growth • Experience optimizing for subscription-specific business metrics, customer quality, retention, and long-term profitability • Comfortable using analytics and attribution platforms beyond Ads Manager; GA4, Haus, Mixpanel, or similar tools are a plus • Strong creative instincts and understanding of effective direct-response advertising • Ability to translate performance insights into actionable creative feedback • Experience working closely with creative teams through briefing, iteration, and testing • Bonus: experience marketing premium food, health, wellness, supplement, or direct-to-consumer subscription brands • Bonus: experience working within high-growth ecommerce companies • Bonus: experience with AI-driven campaign optimization and emerging Google advertising technologies • Bonus: familiarity with creative testing frameworks and direct-response marketing • Bonus: passion for regenerative agriculture, nutrient-dense food, health, or wellness • Must be authorized to work in the United States; employment visa sponsorship is unavailable

🏖️ Avantages

• Medical, dental, and vision coverage with 100% employer-paid dental/vision and a small monthly medical premium for employees; dependents may be added at employee cost • Generous Paid time off to support balance and rest • Paid sick time • Six (6) company-paid holidays each year and two (2) floating holidays • Paid parental leave after 6 months of service for eligible employees • 100% company-paid Short-Term Disability, Long-Term Disability, and Life Insurance • Referral bonuses up to $1,500 when you refer great people who join our team • 401(k) or Roth Plans with up to a 4% company match after one year of service • $300 Paleovalley Monthly product stipend for full-time employees

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