Senior Media Buyer

🕒 il y a 2 mois

🇨🇦 Canada – Télétravail

💵 $60 000 - $90 000 / an

⏰ Temps Plein

🟠 Senior

🎡 Marketing

👻 Score fantôme 23%

Ce que ça veut dire : la probabilité que cette offre reste ouverte sans recrutement actif.Comment le lire : 60 % ou plus, on pense que c'est une offre fantôme. Un score plus bas est moins inquiétant.Comment on la calcule : ancienneté, republications, postes ouverts vs taille de l'équipe, rapidité de clôture, et si le salaire est indiqué.À noter : une estimation à partir de données publiques, pas un jugement sur l'entreprise. De vraies offres peuvent avoir un score élevé, alors prenez-le comme un indice, pas comme un fait.

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Pilothouse Digital

Site WebLinkedInTous les Emplois

51 - 200 employés

📣 Marketing

🛍️ eCommerce

📱 Médias

Marketing • eCommerce • Media

Pilothouse Digital est une agence de marketing de performance à service complet qui collabore avec des marques directes aux consommateurs (DTC) et de commerce électronique pour accroître l'acquisition et la rétention. Ils intègrent stratégie, production créative, achat média, et données/attributions pour exécuter des campagnes omnicanales sur Meta, Google, TikTok, YouTube et Amazon, et offrent du marketing par courriel/SMS, optimisation des taux de conversion, conception de pages d'atterrissage et des studios créatifs. Pilothouse se positionne comme un partenaire de croissance qui construit des systèmes connectés (pas des tactiques cloisonnées) pour générer des revenus mesurables et une valeur à vie pour les entreprises DTC établies.

Description

• Achieve/exceed target KPIs, such as ROAS and CPA, across all managed campaigns • Build, optimize, and manage campaigns and associated budgets to maximize performance within defined spending limits • Support implementation of new tools and processes to improve output and enable buyers to take on more accounts efficiently • Master Meta media buying platforms and identify innovative strategies to enhance campaign performance • Provide accurate campaign analysis, translating data from campaigns, websites, and funnels into actionable optimization steps • Support media buyers and build processes and tools to increase department efficiency • Communicate clearly and effectively with clients or internal stakeholders about campaign performance and strategy • Ensure media buying activities comply with platform and agency policies and industry regulations • Execute targeted advertising campaigns across Facebook, Instagram, and other Meta-related properties • Drive measurable results for Pilothouse's largest clients

🎯 Exigences

• 3+ years of experience using/building tools and AI applications • Bachelor's degree in Marketing, Advertising, Communications, Business, or a related field (optional) • Advanced certifications in relevant advertising platforms (e.g., Meta Blueprint, advanced analytics certifications) are a plus • Extensive experience using AI tools such as Chat GPT, Midjourney, etc • Proven track record of success in managing and optimizing large-scale digital advertising campaigns • Extensive experience with associated advertising platforms (e.g., Meta Ads Manager, Google Ads, Amazon Ads, TikTok, programmatic platforms) • Advanced proficiency in data analysis and reporting, with the ability to translate data into actionable insights • Strong understanding of attribution modeling and campaign measurement • Experience with A/B testing and campaign experimentation • Expertise in budget management and forecasting • Experience with advanced reporting and presenting data to stakeholders • Experience with training and mentoring junior team members • Ability to work independently and manage multiple projects simultaneously • Ability to adapt to rapidly changing digital marketing landscapes • Strong attention to detail • Excellent organizational and time-management skills • Ability to learn quickly and adapt to new technologies • Ability to work in a fast-paced environment • Along with your resume, submit a cover letter and a brief explanation of why you are interested in this position

🏖️ Avantages

• Benefits package through GroupSource after completion of the 3-month probationary period • Fun virtual events • Casual dress • Work from home • Flexible work schedule • Commuter-friendly • Bike storage inside our office • Dog friendly • Beer on tap – cold, local beer waiting for you