Lead Product Manager, GEO

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Stacker

Site WebLinkedInTous les Emplois

51 - 200 employés

Fondée en 2017

📣 Marketing

📱 Médias

☁️ SaaS

Marketing • Media • SaaS

Stacker est une plateforme de distribution de contenu et de newsroom-as-a-service qui syndique les histoires éditoriales de marque à plus de 3 000 éditeurs vérifiés, aidant ainsi les marques à obtenir une couverture médiatique, des backlinks et des citations IA tout en offrant aux éditeurs du contenu prêt à publier gratuitement. Elle optimise les histoires pour la visibilité IA et la recherche, fournit une distribution native, l'optimisation du contenu, des rapports (y compris des rapports GEO et de collecte), et un produit Story Hub/newsfeeds qui évolue les programmes de newsroom local et de earned media pour les marques, les éditeurs et les agences.

Description

• Own and evolve Stacker’s client reporting product strategy and roadmap, initially focused on GEO/AI visibility. • Drive feature development from concept to launch by writing PRDs and user stories, prioritizing initiatives, and partnering through development, QA, and release. • Define methodologies, metrics, visualizations, and client narratives for AI search visibility reporting. • Analyze reporting data across stories and campaigns with Data Science to uncover insights, improve product experiences, support case studies, and shape educational content. • Monitor client feedback, run beta programs, and synthesize use cases to identify opportunities and roadmap priorities. • Align leadership, client-facing teams, Engineering, Design, and other cross-functional stakeholders on roadmap decisions, timelines, and investments. • Track SEO, GEO, competitive tooling, and AI-driven discovery trends to inform product direction. • Maintain partnerships with SEO/GEO tooling providers and industry experts.

🎯 Exigences

• 4+ years of experience in product management, client reporting and analytics, agency SEO, or adjacent product-building roles, ideally within media, data, or marketing technology. • At least 1 year researching, working, or hacking together GEO-related projects. • Strong familiarity with the SEO, content marketing, martech, and AI visibility (GEO) ecosystem. • Hands-on experience with Ahrefs, Semrush, Similarweb, Profound, Airops, Peec.ai, or comparable SEO/GEO platforms. • Understanding of AI search, including LLMs, retrieval systems, and citations, and their intersection with content strategy, PR, earned media, and SEO. • Demonstrated success leading strategic, cross-functional initiatives and influencing stakeholders across multiple teams. • Analytical fluency using datasets and tools such as Google Sheets, SQL, or BI platforms. • Excellent written and verbal communication skills, including presenting to senior stakeholders and client-facing teams. • Experience writing PRDs and collaborating with Engineering and Design through full product build cycles. • Nice-to-have: 2+ years working with AI, automation, or data-intensive products. • Nice-to-have: B2B SaaS experience with client-facing dashboards, portals, or reporting experiences. • Nice-to-have: Experience creating enablement materials and training go-to-market teams. • Nice-to-have: Established relationships within the SEO, GEO, or AI search ecosystem. • Nice-to-have: Familiarity with content performance measurement, data storytelling, and client-facing insight reporting. • Nice-to-have: Experience running beta programs or structured client feedback loops.

🏖️ Avantages

• Flexible schedules • Unlimited vacation/PTO • Employee equity program • Full health & dental coverage • 3 months paid parental leave • 401(k) match • Life insurance & short-term disability • Team culture, events & retreats • Career growth opportunities • 100% remote work