Account Based Marketing, Manager

Emploi pas sur LinkedIn

🕒 il y a 7 mois

🌽 Illinois – Distant

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⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🎡 Marketing

🦅 Parrain de Visa H1B

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👻 Score fantôme 45%

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🗣️🇺🇸🇬🇧 Anglais requis

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Strada

5001 - 10000 employés

💼 Conseil

🏥 Santé

📦 Logistique

Consulting • Healthcare • Logistics

Strada est une entreprise de services mondiale, spécialisée dans des solutions people-first conçues pour optimiser la gestion des effectifs grâce à la technologie. Forte de plus de 30 ans d’expérience et d’une présence dans plus de 180 pays, Strada propose une gamme de services incluant des solutions de paie internationale, l’administration des RH et des avantages sociaux, ainsi qu’un accompagnement expert sur des plateformes telles que Workday et SAP. L’entreprise met l’accent sur l’optimisation de la performance des collaborateurs et de l’efficacité opérationnelle, aidant les organisations à transformer leurs fonctions RH en s’appuyant sur l’IA et des technologies avancées.

Description

• Build and execute 1:few ABM programs for a defined list of strategic North America accounts. • Develop targeted campaigns that drive engagement, progression, and expansion across prioritized buying groups. • Identify account clusters, themes, and pain points to guide program design and messaging. • Activate coordinated, multi-channel plays across digital, email, events, content, and sales touchpoints. • Partner closely with sales to develop account plans, define shared objectives, and align on outreach strategies. • Conduct research on each prioritized account including industry trends, organizational priorities, buying committee profiles, competitive landscape. • Track account engagement, program performance, and pipeline impact using platforms such as Demandbase, HubSpot, and Salesforce.

🎯 Exigences

• Experience executing B2B ABM programs (1:few or 1:many), preferably in enterprise SaaS or professional services. • Strong understanding of account segmentation, personas, customer journeys, and industry verticals. • Proficiency with ABM and marketing platforms including Demandbase. • Excellent project management and organizational skills with the ability to manage multiple complex programs. • Strong communicator who can simplify data, articulate recommendations, and influence stakeholders. • Analytical mindset with experience interpreting engagement data and account signals to drive decisions. • Collaborative team player with a proactive, solutions-oriented approach.

🏖️ Avantages

• health coverage • wellbeing programs • paid leave (vacation, sick, parental) • retirement plans • learning opportunities

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