Media Investment Buyer

🕒 il y a 2 mois

🇺🇸 États-Unis – Télétravail

💵 $80 000 - $95 000 / an

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

💸 Planification et Analyse Financières (FP&A)

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Tinuiti

Site WebLinkedInTous les Emplois

1001 - 5000 employés

Fondée en 2016

💰 Debt Financing en 2019-08

Marketing • Advertising • Technology

Tinuiti est une agence de marketing digital axée sur la performance qui se spécialise dans l'amplification de l'impact de marque à travers divers canaux numériques. Leur approche complète intègre le commerce, la télévision & l'audio, les réseaux sociaux et les plateformes de recherche pour optimiser l'engagement utilisateur, stimuler les conversions et étendre l'empreinte numérique. Tinuiti s'appuie sur une technologie propriétaire avancée, y compris Bliss Point, pour la mesure et l'optimisation du marketing, fournissant des insights afin de maximiser l'efficacité et l'impact. L'entreprise met l'accent sur une stratégie axée sur le produit et est reconnue pour son expertise en planification média, mesure et attribution, comme le démontrent les distinctions reçues dans les rapports de l'industrie.

Description

• Research, vet, and execute media plans for large agency clients, ensuring that they run efficiently and accurately through both hands-on management and team delegation • Initiate opportunities for strategic expansion, optimization, and campaign growth–particularly for our largest, most complex accounts • Contribute as a subject matter expert in at least one focused area of the overarching TV/audio/programmatic landscape, facilitating team education and operational processes • Oversee daily and bigger picture campaign delivery across channels, ensuring strategies are appropriately implemented, errors are kept to a minimum, and goals are being achieved • Interface with network partners, vendors, and internal teams to ensure smooth campaign execution, moderately complex problem solving, and innovative thinking with a solution-oriented mindset • Reliable and consistent knowledge of TV, audio, and display trends through educational meetings with publishers as well as your own independent research, utilizing insights to make informed media recommendations and fostering knowledge sharing among your peers • Evaluate partner materials and negotiate media plans and costs ranging from performance campaigns to upper funnel/brand efforts, with a clear ability to vet new offerings and assess the value of media opportunities for the clients you work on • Accountable for moderately complex projects that have a visible impact on the Media Investment department, showcasing your flexibility and creativity in improving how we function with clients and media partners alike

🎯 Exigences

• 5-7 years of experience in a media agency or publisher environment, with a focus on media buying in linear TV, OTT, digital audio, and/or display advertising • Proven track record of leveraging partner relationships and industry knowledge to negotiate and execute high-value media opportunities, and demonstrable ongoing relationships with key media salespeople in the industry • Direct hands-on-keys experience in industry platforms (DSPs, research tools) • Baseline knowledge of incrementality testing, in-channel and cross-channel measurement solutions and best practices (ex: MMM, ghost bidding, conversion lift) • Demonstrated organizational skills with exceptional attention to detail and follow-through, and a proven ability to oversee process and QA of team’s work product • Self-motivated with a passion for learning, asking questions, and thriving in a collaborative setting • Working knowledge of strategic marketing and communication skills to promote new media opportunities internally and directly with clients • Proficiency in Microsoft Excel and strong business writing and presentation skills • Excellent time management capabilities, managing multiple tasks against tight deadlines • Knowledge of data/audience collaboration tools such as LiveRamp and third party ad servers like Flashtalking a plus

🏖️ Avantages

• Unlimited PTO • Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts • Retirement: Match up to 4% of your contributions at 100% • Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving • Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) • Learning and Development: On-demand learning, mentorship program, leadership and management development programs and resources