Creative Strategist, Paid Acquisition

🕒 il y a 2 mois

🇺🇸 États-Unis – Télétravail

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🎨 Stratège Créatif

👻 Score fantôme 29%

Ce que ça veut dire : la probabilité que cette offre reste ouverte sans recrutement actif.Comment le lire : 60 % ou plus, on pense que c'est une offre fantôme. Un score plus bas est moins inquiétant.Comment on la calcule : ancienneté, republications, postes ouverts vs taille de l'équipe, rapidité de clôture, et si le salaire est indiqué.À noter : une estimation à partir de données publiques, pas un jugement sur l'entreprise. De vraies offres peuvent avoir un score élevé, alors prenez-le comme un indice, pas comme un fait.

Postuler Maintenant

Trouver des Emplois à Distance Similaires

Configurer une alerte email pour les nouveaux emplois

📊 Vérifiez votre score de CV pour ce poste

Améliorez vos chances d'obtenir un entretien en vérifiant votre score de CV avant de postuler.

Télécharger le CV

Together Light Incorporated

Site WebLinkedInTous les Emplois

51 - 200 employés

Fondée en 2009

👥 B2C

🌍 Impact social

B2C • Social Impact

Together Light Incorporated est une entreprise dont le site web public et le slogan mettent l'accent sur « Rassembler les gens ». Le contenu disponible sur le site est minimal — montrant des éléments de navigation tels que À propos de nous, Emplois, Contact, Légal/Confidentialité et une phrase de type mission — et ne décrit pas de produits, services ou marchés spécifiques. Basé sur le slogan et la structure du site, l'organisation semble orientée vers les consommateurs ou la communauté et se concentre sur le rapprochement des gens, mais il n'y a pas suffisamment de détails publics pour identifier des offres ou un modèle d'affaires précis.

Description

• Own advertising creative strategy and production for paid acquisition across Meta, Google, YouTube, TikTok, and future channels • Study customers to identify resonant messaging, motivations, objections, desires, and pain points • Develop creative concepts, hooks, messaging, headlines, scripts, offers, calls-to-action, and testing hypotheses • Write detailed creative briefs for internal designers, external agencies, and AI creative tools • Lead production of approximately 10 new video advertisements per week plus supporting static creative • Direct internal designers, external video agencies, and AI creative platforms to produce polished assets • Maintain a 2–3 week production schedule aligned with the paid media testing roadmap • Review assets for brand consistency and brief compliance • Build and maintain a searchable creative library organized by audience, messaging, hook, offer, visual style, format, and performance • Document performance data and link results to creative attributes • Identify creative patterns, winning concepts, underperforming themes, and creative fatigue • Create playbooks documenting winning hooks, messaging, and visual patterns • Partner with the Performance Marketing Lead on creative performance analysis and testing priorities • Deliver weekly performance reports with data-backed insights and recommendations • Present recommendations for future creative focus • Review customer interviews, surveys, and research to extract actionable insights • Monitor trends in dating, relationships, international dating, and related spaces • Develop quarterly customer insight briefings for leadership • Improve creative intake, briefing, production, and delivery workflows • Develop and document standards for briefs, asset specifications, naming conventions, and folder organization • Document processes, standards, and best practices for team continuity and scaling • Report directly to the Head of Growth and support scaling paid acquisition for Together Light Inc.'

🎯 Exigences

• 3+ years developing performance marketing creative for digital advertising across Meta, Google, YouTube, TikTok, or similar • Demonstrated track record creating advertising that drives measurable business results, including customer acquisition, conversion, or retention • Strong copywriting and storytelling skills • Ability to identify emotional hooks and compelling messages • Experience creating both video and static advertising creative • Experience developing creative briefs and directing creative production teams or agencies • Strong analytical mindset and ability to interpret creative performance data and identify patterns • Experience with A/B testing, creative experimentation, and optimization • Excellent organizational skills and meticulous attention to detail • Experience working with designers, video editors, and production teams • Comfortable using or learning AI-powered creative tools such as Creatify • Ability to manage multiple creative projects simultaneously without losing quality • Excellent written and verbal communication skills

🏖️ Avantages

• The posting does not specify benefits or compensation extras.