Marketing Specialist

🕒 il y a 16 jours

🐊 Florida – Distant

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⏰ Temps Plein

🟢 Junior

🟡 Intermédiaire

🎡 Marketing

👻 Score fantôme 11%

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🗣️🇺🇸🇬🇧 Anglais requis

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Logo of Trulieve

Trulieve

5001 - 10000 employés

Fondée en 2016

🏥 Santé

🍽️ Alimentation et boissons

⚕️ Assurance santé

Healthcare • Food & Beverage • Healthcare Insurance

Trulieve est une organisation de cannabis en pleine expansion, dédiée à aider les patients à retrouver leur qualité de vie grâce au cannabis médicinal et récréatif. L'entreprise se distingue par sa diversité, sa responsabilité sociale et son innovation au sein de l'industrie du cannabis, et offre diverses opportunités de carrière dans les secteurs corporatif, de production et de vente au détail.

Description

• Conduct ongoing analysis of competitive pricing, promotions, product assortment, and marketing tactics • Develop and maintain weekly/monthly competitive reporting with actionable recommendations • Translate competitive intelligence into strategic considerations for promotions and campaigns • Evaluate promotional effectiveness, including lift, ROI, customer engagement, and traffic-driving metrics • Support post-campaign reporting and identify optimization opportunities • Maintain reporting frameworks and dashboards tracking key initiatives • Communicate insights to marketing, retail, and leadership stakeholders • Support select third-party brand partners with joint marketing initiatives and product launches • Coordinate brand activations and promotional support with Brand Marketing, Procurement, and Retail teams • Track and report brand partner performance, promotional participation, and ROI • Monitor customer sentiment across surveys, reviews, and feedback channels • Analyze customer feedback trends and identify opportunities to improve marketing effectiveness and in-store experience • Support promotional calendars, marketing initiatives, activations, events, and key business moments • Coordinate with Retail, Digital, Creative, Brand, and Operations teams for timely execution • Organize campaign assets, timelines, deliverables, reports, and insights • Manage multiple projects while meeting deadlines • Ensure compliance with company policies, procedures, and regulatory requirements • Represent the brand professionally and positively

🎯 Exigences

• Bachelor’s degree in Marketing, Business, Analytics, or related field required • 2–4 years of experience in marketing, analytics, or related field • Strong analytical mindset with experience interpreting data and translating insights into recommendations • Experience working with performance metrics, dashboards, or reporting tools • Ability to manage multiple priorities in a fast-paced, deadline-driven environment • Strong organizational and project management skills • Effective communicator with the ability to present insights clearly and concisely • Collaborative team player with the ability to work cross-functionally across departments • High attention to detail and commitment to accuracy • Proficiency in Microsoft Office (Excel, PowerPoint, Word) • Must be at least 21 years of age • Must possess a valid driver’s license and a clear driving record • Must be able to pass all required background checks and screenings • Ability to work flexible hours, including occasional evenings, weekends, and holidays as business needs require • Must be able to push, pull, move, and/or lift a minimum of 25 lbs. to a minimum height of 5 feet and carry such weight a minimum distance of 50 feet • Must be able to work seated/standing as appropriate for extended periods and perform required physical movements • Must have visual acuity to perform computer and visual inspection tasks • Must be able to speak and communicate verbally at conversation levels with co-workers, vendors, etc.

🏖️ Avantages

• Comprehensive benefits package including paid time off • Flexible hours • Remote work available: Yes

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