Director of Market Development – Referral Strategy

🕒 4 days ago

🏖️ New Jersey, North Carolina, +2 more states – Remote

🏖️ New Jersey – Remote 🌲 North Carolina – Remote 🚗 Michigan – Remote 🔔 Pennsylvania – Remote

💵 $125k - $140k / year

⏰ Full Time

🔴 Lead

👔 Director

👻 Ghost score 0%

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Abound Health

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1997

💼 Consulting

🏥 Healthcare

🤝 Non-profit

Consulting • Healthcare • Non-profit

Abound Health is dedicated to empowering individuals of all ages with intellectual and developmental disabilities (I/DD) and complex medical needs. They offer a range of services including group homes, supported employment, and specialized consultative services, all centered on person-centered care. Their mission emphasizes the importance of advocacy, inclusion, and supporting not only individuals but also their families and staff.

📋 Description

• Lead and execute referral growth and market development strategies across North Carolina, New Jersey, Pennsylvania, and Michigan • Lead, coach, and develop the External Relationships team • Establish performance goals, KPIs, accountability measures, and growth objectives • Build and maintain strategic relationships with referral partners, including MCOs, care management organizations, support coordination agencies, schools, hospitals, and community organizations • Own and optimize CRM utilization, pipeline management, forecasting, reporting, data integrity, and team adoption of best practices • Establish, monitor, and analyze funnel metrics including lead generation, referral volume, conversion rates, partner engagement, market penetration, and census growth • Develop and implement market development, partnership, and outreach strategies based on customer insights, market trends, and growth opportunities • Collaborate with intake, clinical, operations, marketing, recruiting, and leadership teams to support client placements, partner experiences, and organizational growth • Report to the Chief Growth Officer

🎯 Requirements

• Must come from a healthcare industry, with preference to homecare or IDD background • Proven success building, developing, and scaling business development, referral development, provider relations, market development, or growth-focused programs • Demonstrated experience leading multi-state growth initiatives and managing relationships across diverse geographic markets • Strong understanding of CRM systems, pipeline management, customer relationship management, reporting tools, and data-driven decision-making • Experience establishing and managing KPIs, funnel metrics, dashboards, and performance reporting that drive measurable business outcomes • Demonstrated leadership experience coaching, developing, and managing high-performing teams within a metrics-driven environment • Strong communication, presentation, relationship-building, stakeholder management, and strategic planning skills • 10+ years of relevant experience in healthcare, human services, business development, provider relations, payer relations, market development, growth strategy, or related industries • 5+ years of leadership experience managing teams and driving measurable growth initiatives • Travel of 25-50% is required

🏖️ Benefits

• Competitive health benefits beginning on the 60th day of employment • Dental benefits beginning on the 60th day of employment • Wellness benefits beginning on the 60th day of employment • 401(k) plan available after 12 months of employment • Total compensation may include various other forms of pay

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