Email Marketing Manager

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October 3

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Internova Travel Group

WebsiteLinkedInAll Job Openings

B2B • B2C • Travel

Internova Travel Group is a prominent travel services company specializing in providing a range of travel-related solutions. The company offers services such as leisure travel, corporate travel management, and cruise travel, catering to diverse client needs. With a strong focus on customer satisfaction and innovative travel experiences, Internova aims to enhance the way people travel and explore the world.

5001 - 10000 employees

Founded 2008

🤝 B2B

👥 B2C

📋 Description

• The Email Marketing Manager will lead the strategy, execution, and optimization of Andrew Harper’s robust email program • This role oversees more than 300 annual campaigns, including remarketing flows and partner marketing campaigns generating over $200k in annual revenue • The Manager will serve as the subject-matter expert for email marketing across the organization, ensuring campaigns support broader goals of member engagement, growth, retention, and partner value • This position requires both strategic vision and hands-on execution • Develop and own the email marketing strategy, aligning campaigns with Andrew Harper’s key business objectives and KPIs • Plan, build, and optimize end-to-end email campaigns including concepting, scheduling, testing, delivery, and performance analysis • Write and edit high-quality copy that reflects Andrew Harper’s brand voice and editorial standards; ensure accuracy, clarity, and sophistication across all campaigns • Apply best practices in email design and layout, leveraging typography and imagery to create elegant and engaging communications • Manage a high-volume program, including 300+ annual campaigns, automated remarketing flows, and revenue-generating partner campaigns • Segment audiences based on engagement and behaviors to deliver personalized, targeted messaging • Conduct A/B testing and experimentation across subject lines and content to maximize conversions • Establish dashboards and reporting frameworks to track performance, identify insights, and present recommendations to leadership • Partner with design, editorial, membership, and partnerships teams to ensure integrated campaigns and cohesive member experiences • Stay current with industry trends, compliance regulations (CAN-SPAM, GDPR), and emerging email technologies to keep Andrew Harper’s program best-in-class • Provide mentorship and guidance to junior colleagues or contractors involved in campaign execution, as applicable

🎯 Requirements

• 5-7 years of progressive experience in email marketing, including ownership of strategy and execution • Demonstrated success managing high-volume programs with measurable business impact • Proficiency in email marketing platforms (Klaviyo preferred) and CRM systems • Strong copywriting and editing skills with the ability to adapt tone for promotional, editorial, and partner-driven communications • Working knowledge of HTML and understanding of responsive design principles • Analytical mindset with the ability to translate data into actionable recommendations • Detail-oriented and highly organized, able to manage multiple priorities and deadlines • Strategic thinker with a creative eye for layout and design • Passion for luxury travel and familiarity with the preferences and behaviors of affluent, well-traveled audiences

🏖️ Benefits

• choice of two medical plans and two dental plans • vision insurance • flexible spending accounts (FSAs) • company-paid life insurance and AD&D • optional additional life insurance and AD&D • disability insurance • paid parental leave • paid time off • 401k Plan with company match • discounted employee travel options • access to LinkedIn Learning webinars and courses • discounted pet insurance and auto, home, & renters insurance