Senior Growth Marketing Manager

Yesterday

🏄 California – Remote

Although this job is listed in California, this company may be open to hiring remote in other states.

💵 $160k - $180k / year

⏰ Full Time

🟠 Senior

📈 Growth Marketing

🦅 H1B Visa Sponsor

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Achieve

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Finance • Fintech

Achieve is a leader in digital personal finance, dedicated to helping individuals achieve better financial futures. The company provides a wide range of services focused on managing and reducing debt, including debt resolution, debt consolidation, and various loan options such as personal and home equity loans. Achieve also equips its users with tools like the Debt Payoff Calculator and educational resources to enhance financial literacy. With a mission to reduce debt-related stress, Achieve offers personalized solutions, innovative technology, and expert guidance to improve clients' financial health. Rated TrustScore 4. 8/5, Achieve has resolved over $19 billion in debt and funded over $11 billion in loans, positioning itself as a reliable partner in personal finance management.

1001 - 5000 employees

Founded 2002

💸 Finance

💳 Fintech

💰 $50M Debt Financing on 2023-06

📋 Description

• Drive Growth Strategy: Build and evolve the DTC acquisition and affiliate strategy for Achieve Lending. Partner with performance channel leads (SEM, Social, CTV, Display, SEO, Email/SMS) to reach the right borrowers efficiently and at scale. • Turn Insights Into Action: Develop and test hypotheses that improve conversion, LTV, and CAC efficiency. Model, forecast, and scenario plan to identify the next growth unlock. • Collaborate Across Channels: Coordinate with Achieve’s performance marketing, brand/creative, product and data analytics teams to align messaging, audience segmentation, and creative experimentation across the funnel. Test landing pages, personalization, and engagement tactics. • Shape Creative That Converts: Write briefs grounded in consumer insight, behavioral triggers, and Achieve’s brand voice. Drive experimentation across messaging, offers, and landing experiences. • Optimize Relentlessly via an experimentation engine: Track performance against growth KPIs—drilling into targeting, bidding, and funnel performance. Optimize channel and campaign allocations via test and learn to maximize ROI. • Advance Measurement & Learning: Partner with data and analytics teams to refine measurement/attribution models, and generate deeper insight into performance drivers and borrower behavior. • Expand the Ecosystem: Support cross-sell, retention, and monetization efforts across Achieve’s lending portfolio—helping consumers discover new ways to improve their financial health.

🎯 Requirements

• 8+ years leading multi-channel growth marketing in fintech, consumer lending, or high-velocity DTC environments • Proven track record managing 8-figure acquisition budgets and delivering measurable ROI • Experience building full-funnel growth systems across SEM, Paid Social, Display, SEO, and Affiliate channels • Deep understanding of marketing operations, experimentation frameworks, and martech stacks • Strong analytical fluency with Google Sheets, SQL/GBQ, and attribution tools • Ability to navigate ambiguity, prioritize impact, and deliver results in a dynamic environment • Excellent communicator who leads through influence and collaboration

🏖️ Benefits

• Hybrid and remote work opportunities • 401 (k) with employer match • Medical, dental and vision with HSA and FSA options • Competitive vacation and sick time off, as well as dedicated volunteer days • Access to wellness support through Employee Assistance Program, Talkspace, and fitness discounts • Up to $5,250 paid back to you on eligible education expenses • Pet care discounts for your furry family members • Financial support in times of hardship with our Achieve Care Fund • A safe place to connect and a commitment to diversity and inclusion through our six employee resource groups