Senior Affinity Marketing Manager

Job not on LinkedIn

October 17

🏄 California – Remote

Although this job is listed in California, this company may be open to hiring remote in other states.

💵 $100k - $125k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

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AGIA Affinity

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B2B • HR Tech • SaaS

AGIA Affinity is a company that develops, markets, and administers innovative benefit programs aimed at helping organizations engage and retain customers, members, or employees. Established in 1956, AGIA is known for its powerful and customer-centric solutions that deliver tangible business value, driving revenue and enhancing company culture for its partners. The company leverages modern technology platforms to automate processes and provide seamless digital customer experiences. AGIA's programs are designed to improve engagement and add incremental revenue through enhanced target audience interaction. With a focus on bespoke solutions, AGIA assists clients in revitalizing stagnant programs, increasing program growth, and transforming insureds into long-term member value, thus positioning itself as a leader in the benefits market.

201 - 500 employees

Founded 1963

🤝 B2B

👥 HR Tech

☁️ SaaS

📋 Description

• Identifying potential business/affinity partners that would benefit from working with UST • Meet with decision makers to position UST as the solution for their membership programs • Follow up on all affinity partner opportunities that are referred to UST by other sources • Work with internal staff to provide proposals to new partners and to respond to requests for proposals • Execute new business contracts between UST and new partners • Determine new channels for engaging with potential partners • Retention of existing business by maintaining positive relationships with UST’s 60+ affinity partners • Supports dashboard building and regular reporting of partnership KPIs • Assess individual partner success based on key criteria that this role will create • Develop annual plans for partner success and growth with a focus on the Key KPIs that will drive growth for UST membership • Handle affinity partner complaints and/or escalations from initiation to resolution • Leads the planning with the Senior Marketing Leader and UST Executive Leadership to determine framework for the UST affinity partner strategies • Develop the working materials for affinity partner presentations, dashboard reporting, and reports to engage key stakeholders • Plans and participates in local/regional/national industry events that create recognition of the programs and promote the UST brand • Maintain broad base strong relationships with the Trust Leadership, Service Providers and both Nonprofit and Business leaders culminating in strong brand recognition and trust growth opportunities • Works to ensure AGIA and client objectives are balanced • Works cross-functionally across the UST service team, helping to ensure that voice of the customer is well-represented, messaging is consistent, and customer feedback loops are closed

🎯 Requirements

• Bachelor’s degree in business, sales, marketing, economics or equivalent work experience • Minimum 1 year managing partner relationships preferred • Minimum 3 years’ sales experience preferred • Knowledge of affinity partner programs & relationships • Knowledge of sales and the selling process • Strong relationship building skills as evidenced by prior experience with sales, customer service and relationship account management • Experience in nonprofit partnerships is a plus • Strong written and verbal communication skills • Strong presentation skills in small and large group settings • Ability to exercise discretion and maintain confidentiality • Proficient in Microsoft systems, CRMs and other data management systems

🏖️ Benefits

• Health benefits including medical, dental, and vision • 401K with 100% company match up to 3% of your annual income and an additional 50% match on the next 2% of income • Prefunded optional FSA • 100% covered Life Insurance • Accidental Death and Dismemberment Insurance • Short Term/Long Term Disability • $250 Wellness Benefit