B2B Marketing Manager

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November 14

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Ajax Systems

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Security • Hardware • SaaS

Ajax Systems is a company specializing in the development of advanced security systems and solutions. They offer a range of products including intrusion protection, video surveillance, fire and life safety, as well as comfort and automation solutions. Their products are designed to integrate seamlessly, providing comprehensive security and automation for various facility types such as residential homes, commercial spaces, and industrial complexes. Ajax Systems places a strong emphasis on privacy protection and compliance with international standards. Their offerings include software solutions, hardware devices, and tools for both end users and professionals. The company also provides extensive customer support and has a global reach, protecting millions of people worldwide.

1001 - 5000 employees

🔐 Security

🔧 Hardware

☁️ SaaS

📋 Description

• Develop and execute regional marketing strategies to drive B2B sales growth and strengthen partnerships within the assigned region. • Plan, manage, and execute targeted marketing campaigns aligned with the Regional Business Plan and overall company strategy, focusing on expanding and accelerating sales opportunities. • Lead all B2B marketing initiatives in close collaboration with the Business Development Team — including promotions, trade shows, seminars, webinars, certification programs, case studies, presentations, trade marketing, professional media publications, and partner motivation programs. • Exercise strategic decision-making on regional marketing activities to support sales objectives and ensure alignment with business goals. • Monitor, analyze, and report on marketing campaign performance and financial outcomes, recommending improvements to enhance efficiency and ROI. • Develop, localize, and maintain marketing materials and tools, while contributing to the creation of partner development resources by representing regional market needs and specificities. • Oversee the implementation of marketing policies within the distribution network, ensuring all partners receive and effectively utilize marketing assets and materials provided by Ajax HQ. • Act as a regional ambassador, sharing local market insights and partner feedback with the global marketing team to influence strategic direction. • Conduct in-depth analysis of partner performance and market dynamics to identify growth opportunities and strategies for increasing Ajax’s market share. • Collaborate closely with partner marketing, product, and sales teams to strengthen Ajax’s brand presence and drive sustainable sales growth. • Coordinate effectively across internal and external stakeholders, ensuring consistent communication and seamless execution of all marketing initiatives.

🎯 Requirements

• 5+ years of experience in B2B marketing, ideally in a fast-paced or growth-oriented environment • Fluent English and native-level German (both written and spoken) • Background in the security industry is a strong advantage • Proven track record in planning and executing successful product, service, or market launches, with strong cross-functional collaboration and leadership skills • Deep understanding of multichannel marketing strategies and the full marketing mix • Demonstrated success in delivering commercially impactful marketing projects • Proactive, open-minded, and results-driven professional with an ambitious yet easy-going approach • Willingness to travel across the Germany

🏖️ Benefits

• Competitive compensation. • Business expenses and work tools are covered by the company. • Opportunity to be part of a fast-paced and dynamic environment that encourages creativity, critical thinking, and the exploration of new ideas. • Opportunity to take on new challenges, advance your career, and make a meaningful impact. • Opportunity to work in one of the most recognized and innovative security manufacturers.