Brand Experience Manager

🔥 8 hours ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

👔 Manager

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Alliant Insurance Services

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1925

🛡️ Insurance

🤝 B2B

💼 Consulting

💰 $690M Debt Financing - Alliant Insurance Services on 2019-10

Insurance • B2B • Consulting

Alliant Insurance Services is a national insurance brokerage and risk-management firm that provides property & casualty insurance, employee benefits consulting, reinsurance, claims assistance, disaster preparedness and recovery, captive insurance, and a range of industry-specific risk solutions (e. g. , agribusiness, aviation, construction, cyber, energy, healthcare, real estate & hospitality, transportation). The firm emphasizes benefits consulting and human capital services in addition to traditional brokerage, and positions itself as a full-service advisor for commercial clients. Alliant is one of the largest brokers in the U. S. , noting roughly $5. 7B in revenue and $55B+ in premiums, and is ranked among the top brokers nationally and globally.

📋 Description

• Lead internal and external brand experience through high-impact events and engagement experiences • Create experiences that bring the brand to life for employees, clients, prospects, and practice partners • Partner with leaders, subject matter experts, sales, account teams, and marketing to align experiences with business priorities • Manage event planning from concept through follow-up, including timelines, budgets, logistics, vendors, communications, and speaker support • Develop strategies, selective VIP touchpoints, gifting strategies, and personalized follow-up moments for priority relationships, markets, and customers • Integrate projects, target profiles, and consumer insights across categories, brands, and markets • Ensure execution prioritizes growth and ROI; evaluate ROI for strategic consistency and financial viability • Establish KPIs for regional and national plans; review activation performance and take corrective actions • Recommend annual category activation budgets covering program costs, activation agencies, training, and implementation • Collaborate with brand teams on creative briefs, processes, and brand activation communications • Collaborate with customer marketing and customer development teams to support in-market activation success • Own the strategy and execution of the biannual internal employee conference • Design internal engagement moments that strengthen alignment, connection, culture, and awareness • Plan and execute client and prospect programs, including webinars, thought leadership sessions, virtual events, and regional experiences • Shape event themes, content, messaging, and attendee journeys • Measure engagement, feedback, and business impact to improve future activations and support cross-practice growth • Manage staff, including motivating, mentoring, training, and development • Maintain complete and accurate information in accordance with agency management system data standards • Perform duties in accordance with company policies, procedures, and applicable laws • Perform other duties as assigned

🎯 Requirements

• Master's Degree MBA, Marketing, or related discipline • Bachelor's Degree Marketing, Communications, or related discipline, or equivalent combination of education and experience • Five (5) or more years experience in a brand activation or marketing role with experience managing brand campaigns • Experience in B2B, insurance, employee benefits, consulting, financial services, or professional services • Certified Marketing Management Professional • Highly organized, creative, and collaborative experienced marketer who can manage complex logistics while thinking strategically about audience experience, relationship-building, brand impact, and business outcomes • Strong project management skills with the ability to manage timelines, budgets, vendors, stakeholders, and competing priorities • Excellent attention to detail and a polished, professional approach to experience design and event execution • Strong knowledge of implementing and managing marketing strategies • Knowledge of CRM programs, Salesforce preferred • Proficient in MS Office Suite, Cvent, email marketing tools like Eloqua and Hubspot • Strong writing skills with the ability to write and create content • Strong interpersonal skills • Strong time management and problem solving skills • Ability to prioritize work for multiple projects and deadlines • Ability to work collaboratively and build strategic relationships with others