Senior Director, Commercial

Job not on LinkedIn

October 22

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Logo of Anheuser-Busch

Anheuser-Busch

B2C • Retail • Agriculture

Anheuser-Busch is a leading global brewer, headquartered in St. Louis, MO. Founded in 1857, the company is known for its iconic beer brands and a commitment to community partnership, environmental stewardship, and responsible drinking. Anheuser-Busch emphasizes support for U. S. agriculture and works to make a positive impact across the communities it serves. With a heritage of dreaming big, Anheuser-Busch strives to push the brewing industry forward while fostering sustainable practices.

10,000+ employees

Founded 1852

👥 B2C

🛒 Retail

🌾 Agriculture

📋 Description

• Partner directly with dedicated main house wholesalers, cultivating a strategic relationship at a higher level of the wholesaler organization. • Using a strategic, forward-thinking mindset, elevate AB’s role & presence with wholesalers in your specific market. • Support wholesalers while driving commercial ownership and strategic oversight of the annual business plan. • Lead the Commercial strategy for your territory, aligned with the strategic vision of the organization and demonstrate ambition and ability to deliver meaningful and consistent results. • Build strong business relationships with key wholesalers and internal partners and ensure alignment between company and customer objectives. • Oversee Commercial plan development, Wholesaler Joint Business Plans (WJBP), and critical Commercial processes, including but not limited to: Pricing strategy development & price increase sell-in, Cents per case audits, Forecasting Reviews. • Manage end-to-end Wholesaler Management and relationships, including Wholesaler planning & performance routine/meetings (innovation, channel, and non-alc), Trimester planning & strategy implementation, and AOE & WEA assessments. • Oversee and own the Sales, Share and Financial performance of dedicated main house wholesalers. • Provide routine report-outs through the Sales Performance Reviews with senior management. • Understand the market dynamics and industry-specific trends and landscapes to bring new insights and solutions to drive results and lead future growth. • Build a vision that inspires and motivates people around you, prioritizing development of our people and driving excellence amongst the team which is essential to Leading Future Growth. • Full understanding and ability to leverage tools at your disposal to provide strategic oversight of the business: IRI, CSR, Business Objects, VIPR, RMIS, etc. • Support and manage pilot projects on an ad-hoc basis. • Consistently model key leadership capabilities: an ownership mindset, drives transformation, thinks long-term, communicates effectively, culture ambassador, and prioritization of our people.

🎯 Requirements

• Bachelor’s Degree required • 10+ years of Sales and/or Marketing experience preferably in the beverage or consumer package goods industry; brings thorough knowledge of company products and industry best practices • Ability to understand and develop strategic direction and plans to drive results • Strong leadership skills with the ability to develop and engage people to build a high-performance sales team • Strong internal and external customer service and communication skills • Demonstrated ability to build and maintain relationships with employees, customers, and all external partners • Ability to thrive in a highly competitive and dynamic work environment with exceptional time management skills • Highly self-motivated and results oriented with ability to influence and negotiate with partners • Preferred: Knowledge of ABC laws & regulations and marketing & advertising guidelines for promotions • Knowledge of key consumer product drivers: distribution, merchandising, promotion, pricing, category management

🏖️ Benefits

• Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts • Life Insurance and Disability Income Protection • Generous Parental Leave and FMLA policies • 401(k) Retirement Savings options with a company matching contribution • Chance to work in a fast-paced environment among a company of owners • Free Beer!

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