Account Based Marketing Manager

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Accommodations Plus International

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Travel • Technology • Transportation

Accommodations Plus International is a company dedicated to providing efficient layover experiences for airline crew members through integrated technology and services. They operate a global network, sourcing accommodations from over 600,000 hotel partners worldwide and offering 24/7 customer support. Their proprietary solutions cater to the unique needs of air and rail travel, ensuring seamless operations in hotel booking and crew management.

201 - 500 employees

Founded 1984

💰 Private Equity Round on 2018-08

📋 Description

• Design and execute targeted ABM campaigns across strategic accounts. • Translate complex sales strategies into aligned, multi-threaded marketing motions. • Define and execute on ABM program tiers (one-to-one, one-to-few, one-to-many). • Partner with Sales to identify and nurture champions, influencers, decision makers, and blockers. • Produce talk tracks, message maps, and account briefs. • Adapt messaging and assets to resonate with C-suite executives, champions, and mid-level stakeholders. • Sequence campaigns thoughtfully across the sales cycle, ensuring continuity and impact from early engagement through to contract signature. • Manage multiple high-stakes accounts simultaneously, balancing strategy and execution. • Build reporting frameworks for executive visibility such as dashboards to measure influence on engagement lift, pipeline influence, deal velocity, and win rates. • Position API executives and sales reps as thought leaders through tailored content, events, and digital channels.

🎯 Requirements

• 5+ years of proven ABM experience at a SaaS or enterprise software company. • Demonstrated impact on pipeline acceleration, win rates, and conversion metrics. • Strong understanding of enterprise buying groups and complex sales cycles. • Experience executing multi-stakeholder ABM motions across enterprise accounts. • Strong knowledge of digital channels (LinkedIn, intent platforms, email, virtual events, executive engagement) and how to leverage them by demographic. • Familiarity with ABM tools (e.g., HubSpot, Outreach, Salesforce). • Exceptional communication and executive presence to work side-by-side with Sales and Marketing. • Creative, strategic thinker with situational awareness and adaptability.

🏖️ Benefits

• Medical, Dental, and Vision insurance • Flexible Spending Accounts for childcare and healthcare • 401(k) with matching • Basic Life Insurance and voluntary options including short-term disability, hospital, accident, and pet