Marketing Coordinator

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🕒 May 26

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Aspire Software

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

☁️ SaaS

🏢 Enterprise

🤝 B2B

SaaS • Enterprise • B2B

Aspire Software is a company that focuses on acquiring and nurturing businesses with a strong foundation in outstanding products and passionate teams. As part of the Valsef Group, Aspire Software offers resources, knowledge, and a suite of best practices to enhance and expand operations for continuous improvement and sustainable growth. The company emphasizes decentralization to unlock innovation and adaptability within its acquired entities. Aspire Software is dedicated to serving its customers through long-term technology partnerships, leveraging capital and expertise in various verticals to grow both the businesses and individuals involved.

📋 Description

• Build and execute digital marketing campaigns through HubSpot, LinkedIn, and Google Ads. • Develop and optimize CRM sequences, email campaigns, and marketing workflows. • Support lead generation and brand visibility initiatives across key channels. • Create marketing collateral including product literature, case studies, social content, and event materials. • Partner closely with sales leadership to align marketing messaging with customer and market needs. • Conduct HubSpot audits and optimize CRM data management and campaign performance. • Track campaign performance and produce reporting on marketing results and engagement. • Identify new marketing opportunities and recommend improvements to channel and campaign strategy.

🎯 Requirements

• 2–4 years of marketing experience, ideally in B2B or B2G environments. • Hands-on HubSpot experience including CRM management, sequences, and campaign execution. • Strong organizational, project management, and marketing execution skills. • Comfortable working independently as the primary marketing resource within an organization. • Strongly Preferred: Experience marketing to government, public safety, or mission-critical industries. • Familiarity with Google Ads, LinkedIn Campaign Manager, and digital advertising platforms. • Experience developing content, case studies, and event/trade show marketing materials.