Principal Growth Marketer

November 25

Apply Now

Receive Emails with Similar Jobs

Assured

WebsiteLinkedInAll Job Openings

Insurance • SaaS • Artificial Intelligence

Assured is a company that provides P&C (property and casualty) carriers with innovative solutions for claims processing. Their platform offers a suite of modular solutions designed to enhance customer experience, close claims quickly, and improve loss ratios through structured data collection and processing. The Assured platform facilitates the entire claims lifecycle, including FNOL (First Notice of Loss), messaging, fraud detection, and catastrophe (CAT) management. Their solutions are available as white-label SaaS offerings, requiring no integration, and can be deployed swiftly. With a focus on data-driven approaches, they aim to transform claims management in the insurance industry by harnessing artificial intelligence and providing streamlined, automated processes.

11 - 50 employees

☁️ SaaS

🤖 Artificial Intelligence

📋 Description

• Own ABM strategy & execution; build playbooks, target lists, engagement plans, and multi-touch programs for priority accounts. • Run paid media end-to-end; campaign setup, audience building, creative testing, optimization, and reporting (primarily LinkedIn and Google). • Partner tightly with Sales, Align on ICPs, messaging, and success criteria; participate in funnel and account reviews; turn insights into next best actions. • Orchestrate cross-channel programs; email, website personalization, retargeting, direct mail/light field moments, and executive outreach. • Build and manage audience. Use CRM/web data to create retargeting, lookalikes, and account-level segments. • Collaborate with content and design to tailor ads and assets for industries, buying committees, and individual accounts. • Measure and iterate. Define channel and ABM KPIs, instrument tracking, and deliver clear insights on what’s working and what’s next.

🎯 Requirements

• Experienced working in a B2B growth/demand gen, including hands-on ABM in SaaS or enterprise. • Proven success building pipeline with LinkedIn Ads and Google Ads (from setup to optimization). • Working knowledge of HubSpot (or similar MAP) for workflows, scoring, and campaign ops. • Competence with Google Analytics and Google Tag Manager for measurement and tagging. • Comfortable partnering with Sales and presenting to executives; strong written storytelling and succinct reporting. • Bias for action; you can move from brief → build → launch → learn quickly. • Bonus Points: Experience with ABM platforms (e.g., Terminus, Influ2, Propensity). Familiarity with Figma for lightweight creative tweaks. Background marketing to highly regulated industries (insurance/financial services). Understanding of multi-touch attribution and data hygiene across MAP/CRM.

🏖️ Benefits

• Competitive Compensation: Enjoy a competitive salary and equity package! • Comprehensive Health Care: Access to multiple medical plans with an HSA option and minimal out-of-pocket expenses. Certain plans covered 100%. • Dental Insurance: We protect those pearly whites • Vision Insurance: Everyone can see clearly now at Assured • Life Insurance: It's on the house! Provided at no cost to you • Paid Time Off: Uncapped vacation days and paid holidays. Take that vacation! • Family Leave: Maternity and paternity leave options • Financial Wellness: 401(k) contribution with Assured contributing 3% of your income, even if you don't contribute • Flexible Spending Accounts: Health and dependent care FSAs for pre-tax flexible spending