Accelerator Program – Design

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October 21

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Binance

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Crypto • Fintech

Binance is the world's leading cryptocurrency exchange, serving over 235 million registered users across more than 180 countries. The platform offers a wide array of services, including the trading of over 350 cryptocurrencies in Spot, Margin, and Futures markets. Users can also buy and sell crypto via Binance P2P, earn interest through Binance Earn, and engage in NFT trading on the Binance NFT marketplace. Binance provides low transaction fees and diverse payment options, making it a preferred choice for cryptocurrency enthusiasts worldwide.

1001 - 5000 employees

Founded 2017

₿ Crypto

💳 Fintech

💰 Initial Coin Offering on 2020-12

📋 Description

• Assist in interpreting creative briefs to produce engaging design assets for Asia and global campaigns, including key visuals, social media content, digital marketing materials, events, and OOH. • Support the translation of creative direction into on-brand designs for daily, weekly, and seasonal campaigns. • Collaborate with design leads, project managers, copywriters, and senior designers to contribute to integrated creative campaigns. • Help coordinate with local marketing teams in Greater China and Asia to support regional creative initiatives. • Contribute ideas to innovate and elevate Binance’s brand presence through design. • Support the localization and adaptation of global creative assets to ensure cultural relevance for Asian markets. • Assist in designing and localizing paid advertising campaign materials. • Help the acquisition and retention teams by delivering engaging digital campaign assets that drive brand awareness and user engagement. • Monitor campaign performance insights and assist in applying learnings to improve creative output. • Stay informed on competitor activity, brand trends, and social media design innovations. • Assist in improving creative workflows and processes alongside design leads and program managers. • Work closely with global and regional marketing, social media, events, and campaign teams to maintain a consistent omni-channel brand experience. • Manage assigned tasks independently to meet deadlines and quality standards. • Support coordination with third-party agencies and freelancers on creative projects. • Build positive working relationships with Binance’s global and Asia marketing teams to align on creative vision.

🎯 Requirements

• Currently pursuing or recently completed a degree or professional qualification in graphic design, digital design, visual communication, or a related field. • Strong interest in design with some practical experience through coursework, personal projects, or internships. • Basic proficiency in Figma and / or Adobe Creative Suite (Photoshop, Illustrator); familiarity with 3D software or generative AI tools is a plus. • Good understanding of the end-to-end design process: concept development, production, and delivery. • Creative thinker with a keen visual eye and eagerness to learn and generate innovative ideas. • Ability to work collaboratively in a team environment and take initiative on assigned tasks. • Familiarity with project management tools such as Asana, Microsoft Office, and Google Workspace is desirable. • Passion for the crypto industry or fast-paced sectors like lifestyle, sports, or fashion is a bonus. • Bilingual English/Mandarin is required to be able to coordinate with overseas partners and stakeholders.

🏖️ Benefits

• Competitive salary and company benefits • Work-from-home arrangement