KOL Manager

🕒 2 days ago

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BJAK

WebsiteLinkedInAll Job Openings

51 - 200 employees

🛍️ eCommerce

🛡️ Insurance

🏪 Marketplace

eCommerce • Insurance • Marketplace

BJAK is a leading online platform in Southeast Asia that offers comprehensive automobile insurance comparison services. The company enables Malaysian users to compare and purchase auto insurance from multiple insurers efficiently, providing considerable savings and convenience. BJAK is renowned for its user-friendly digital platform that allows quick insurance and road tax renewals, offering discounts up to 11%. With a strong emphasis on customer service, BJAK also provides 24/7 roadside assistance, accident support, and replacement vehicles. It is a pioneer in the insurance comparison sector in the region and has facilitated significant savings for millions of car owners.

📋 Description

• Identify, evaluate, and shortlist KOLs/influencers across Instagram, TikTok, YouTube, and other platforms • Source, brief, negotiate, onboard, and manage influencers based on campaign objectives • Oversee end-to-end campaign execution, including timelines, approvals, content reviews, and KPI alignment • Maintain influencer relationship databases, track deliverables, and nurture long-term partnerships • Develop and maintain affiliate partnerships with e-commerce platforms, bloggers, and brand ambassadors • Track affiliate performance and optimize based on CTR, conversions, and revenue • Monitor social trends, platform updates, and KOL best practices • Recommend content ideas and campaign strategies to improve engagement and ROI • Analyze campaign and affiliate performance, including reach, engagement, traffic, conversions, and ROI • Prepare monthly reports and insights to improve future campaigns • Collaborate with Creative, Marketing, Product, and Sales teams • Manage budgets, influencer contracts, and vendor relationships • Coordinate product seeding, logistics, briefings, timelines, and approval flows • Ensure compliance with advertising standards, disclosures, and platform regulations

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, or related field • 3+ years of experience in Social Media, KOL/Influencer Marketing, or similar roles • Strong portfolio demonstrating successful campaigns • Comfortable working in a fast-paced environment with a high level of execution • Deep understanding of social media platforms, algorithms, influencer landscape, and content trends • Excellent written and verbal communication skills • Strong analytical skills and experience with influencer or social analytics tools to track performance and measure ROI • Ability to multitask, prioritize, and thrive under tight deadlines • Creative thinking, storytelling ability, and an eye for engaging content • Strong attention to detail and organizational skills

🏖️ Benefits

• Above-market remuneration • Fast-track career growth & exposure • Meaningful, mission-driven work • Collaborative and inclusive team culture • Flat structure — ideas and initiative matter more than titles • High autonomy, real responsibility, and unlimited growth potential