Transportation & Transit Communications Manager

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November 4

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Blueprint Creative Group

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B2B • Media • Web 3

Blueprint Creative Group is a Miami-based creative and communications agency that develops strategic marketing, branding, digital and event campaigns for government, economic development, higher education, travel & hospitality, healthcare and B2B clients. They run integrated programs including account-based marketing for SaaS/government technology clients, large-scale event and metaverse/Web3 activations (including NFT conferences), and tourism and destination marketing. The firm offers advertising, media, and campaign strategy services and has experience securing and executing federal and public-sector contracts.

11 - 50 employees

Founded 2006

🤝 B2B

📱 Media

🌐 Web 3

📋 Description

• Develop and lead large-scale public education campaigns related to transportation safety and transit awareness. • Manage multi-channel marketing strategies including digital, print, radio, out-of-home, and grassroots outreach. • Collaborate with stakeholders such as the Department of Transportation, transit agencies, law enforcement, advocacy groups, and community partners. • Conduct research, message testing, and audience segmentation to inform campaign strategy. • Oversee creative development, including messaging visuals, and media placement. • Track campaign performance, analyze data, and optimize for impact and reach. • Lead project planning, timelines, budgets, and vendor coordination. • Facilitate community engagement, outreach events, and public education initiatives. • Ensure compliance with client and regulatory requirements on all campaigns.

🎯 Requirements

• 5+ years of experience in marketing, communications, or public relations, with at least 2 years focused on transportation, public safety, or behavioral change campaigns. • Demonstrated experience managing public awareness efforts around topics such as seatbelt use, safe driving, public transit ridership, pedestrian/cyclist safety, or similar. • Strong project management skills with the ability to manage multiple projects simultaneously. • Excellent written and verbal communication skills. • Experience working with government agencies, transportation departments, or transit authorities a plus. • Knowledge of marketing analytics tools and campaign performance metrics. • Passion for transportation safety, equity, and sustainability.

🏖️ Benefits

• Health insurance • Retirement plans • Paid time off • Flexible work arrangements • Professional development opportunities