Senior Media Buyer

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BM Digital

WebsiteLinkedInAll Job Openings

51 - 200 employees

🛍️ eCommerce

📣 Marketing

eCommerce • Marketing

BM Digital is the leading digital marketing firm specializing in eCommerce growth. With a mission to inspire brands through creativity, media, and innovation, the company believes in fostering an inclusive environment for its employees. BM Digital has a history of founders and operators who have built unicorns and multiple 9-figure businesses. The firm helps scale e-commerce companies by frequently investing in equity stakes and providing working capital. They manage over US$100M in annual digital marketing spend and collaborate with high-profile celebrities and thousands of micro-influencers across major platforms. Headquartered in San Francisco, BM Digital also has offices in New York, London, and Hong Kong.

📋 Description

• Develop and implement comprehensive paid media strategies across Meta, Google, TikTok, Snapchat, and X • Collaborate with media analysts to monitor campaign performance, optimize media spend, and maximize ROI • Identify emerging media channels and technologies for client growth • Analyze and optimize the entire customer journey and improve conversion rates • Enhance landing pages, checkout processes, and post-purchase experiences with cross-functional teams • Track funnel performance using analytics tools and make data-driven decisions • Design and execute A/B tests for promotional offers, pricing strategies, and messaging • Interpret test results to inform campaign strategies and client recommendations • Lead development of creative concepts with Creative Strategists • Refine creative approaches using feedback and performance data • Serve as the primary client contact and maintain performance-based relationships • Conduct strategic planning sessions and provide actionable insights • Address client challenges and support satisfaction and retention

🎯 Requirements

• 6–10 years of experience in growth strategy, digital marketing, or a similar role • Strong focus on paid digital advertising and e-commerce • Experience managing e-commerce clients is required • Expertise in media strategy, funnel optimization, offer testing, and creative strategy • Proven ability to manage senior-level relationships and address challenges strategically • Experience managing campaigns on Meta, Google, and TikTok • Track record of driving measurable business growth • Excellent relationship-building skills • Entrepreneurial mindset to identify and capitalize on growth opportunities • Strong presentation skills, including crafting and delivering impactful decks

🏖️ Benefits

• Completely remote work • Comfortable working experience