CRM Specialist, Braze – Part-Time

🔥 13 hours ago

🇬🇧 United Kingdom – Remote

⏱ Part Time

🟡 Mid-level

🟠 Senior

🏆 Customer Success

👻 Ghost score 12%

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BorrowMyDoggy

11 - 50 employees

Founded 2012

📣 Marketing

🏥 Healthcare

🏨 Hospitality

💰 Venture Round on 2018-01

Marketing • Healthcare • Hospitality

BorrowMyDoggy is a community platform that connects dog owners with local, trusted borrowers for dog walking, care, and companionship. For over a decade, it has facilitated thousands of connections, benefiting both the dogs and their human interactions. Members of BorrowMyDoggy ensure the safety and well-being of dogs through ID verification, insurance, and a supportive team offering guidance. This service provides an alternative to traditional dog boarding, creating opportunities for people who love dogs but cannot own one to spend quality time with them. The company focuses on building trust and happiness within communities by allowing members to arrange care schedules, from regular walks to overnight stays, benefiting dog owners and borrowers alike.

📋 Description

• Build and send newsletters, lifecycle and engagement communications across email, push and in-app • Support the CRM Lead in executing customer journeys in Braze • Create and manage user segments based on behaviour, activity and lifecycle stage • Help maintain and optimise onboarding, engagement and reactivation flows • QA campaigns and journeys for accuracy, timing and relevance • Use CRM data to identify opportunities to improve engagement, response and retention • Work with Customer Care, Product and Ops where CRM supports the member experience

🎯 Requirements

• Hands-on experience in a CRM or lifecycle marketing role for a subscription or online business • Working knowledge of Braze; comfortable building campaigns, segments and journeys independently • Strong attention to detail and confidence managing live CRM sends • Data-aware mindset with an understanding of engagement and retention metrics • Clear written communication skills • Familiarity with A/B testing and experimentation in CRM (ideally) • Experience with push notifications and in-app messaging (ideally) • Experience working in a marketplace or two-sided platform environment (ideally) • Ability to design and build HTML emails (nice to have) • Social media experience in content, community or campaign support (nice to have, not required)

🏖️ Benefits

• Competitive salary • A fun and friendly dog loving team • Contribute to shaping the future of a rapidly growing tech company • Work with a mission-driven brand and an engaged, dog-loving community

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