Marketing Manager

3 days ago

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Brera Serviced Apartments

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B2C • Hospitality • Real Estate

Brera Serviced Apartments is a hospitality provider in Germany, offering a wide range of serviced apartments designed to make guests feel at home. With over 600 apartments in locations like Böblingen, Frankfurt, Leipzig, München, and Nürnberg, Brera emphasizes the comfort of its guests by providing personalized services, such as a dedicated House Manager and digital assistance. The apartments feature modern designs and facilities to cater to both leisure and business travelers, ensuring a pleasant stay whether for a night or an extended period.

11 - 50 employees

Founded 2013

👥 B2C

🏠 Real Estate

📋 Description

• Operational marketing tasks including management of digital campaigns • Strengthen location visibility, keep the website and all materials up to date • Ensure content production and manage digital performance channels • Update website and landing pages • Organize photo and video shoots • Coordinate local teams at locations for content • Maintain offline materials and support new locations at go-live • Create presentations, fact sheets and event/trade show materials • Monthly content planning and operational execution as well as community management • Manage SEA, paid social and display advertising • Analyze KPIs such as conversions and ROAS • Contribute to customer journeys and email campaigns • Support local events, document content and prepare all marketing components for new locations

🎯 Requirements

• You have successfully completed studies with a focus on digital marketing, communication, media or a related field • Several years of experience planning, implementing and managing operational marketing and digital marketing campaigns • Very good knowledge of Canva • Basic photo and video skills • Experience with CMS systems (e.g., WordPress) • Proficient with Google Analytics 4, Tag Manager and CRM / email marketing tools • Experience with platforms such as Google and Meta • Goal-oriented, able to set priorities and keep an overview even under time pressure • Structured and independent working style • Strong strategic and conceptual thinking skills • Fluent German and English language skills • Willingness to travel within Germany

🏖️ Benefits

• High degree of creative freedom and a modern workplace • A cheerful, dynamic team with flat hierarchies • Attractive compensation • Largely flexible working hours and the option to work remotely within Germany • Transparent communication through regular team meetings • €1,000 annual personal budget for professional development • Regular performance reviews and coaching • Two attractive team events per year • €600 annual gift voucher allowance • Development opportunities in a growing company