Product Marketing Manager

July 2

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Logo of Canonical

Canonical

Open Source • Cloud • AI

Canonical is the company behind Ubuntu, the world's most popular open-source operating system, which provides fast, modern, and secure Linux solutions for desktops, servers, and cloud environments. They offer a comprehensive set of products and services, including Ubuntu Desktop, Ubuntu Server, cloud solutions such as OpenStack, and tools for managing containerized applications with Kubernetes. Canonical focuses on making open-source technology reliable and accessible across various industries, from IoT and AI to enterprise infrastructure.

501 - 1000 employees

Founded 2004

📋 Description

• Canonical is a leading provider of open source software and operating systems to the global enterprise and technology markets. • The product marketing team is not just marketing products—we’re building the best Go-To-Market (GTM) engine in the open source world. • You’ll own the GTM strategy for key products, shaping messaging and positioning that speaks to developers and enterprise buyers alike. • You’ll collaborate cross-functionally with product management, sales, regional marketing, content, and partner marketing teams to bring campaigns to life. • You’ll measure impact, using data to refine messaging, optimize marketing funnels, and drive customer engagement. • Develop and execute go-to-market (GTM) strategies for a range of products. • Lead messaging and positioning efforts ensuring our products stand out in a competitive market. • Collaborate on marketing campaigns, partnering with regional marketing teams to execute integrated campaigns that drive pipeline growth.

🎯 Requirements

• A passion for technology and open source—you get excited about innovation, software, and community-driven development. • Strong storytelling skills—you know how to craft messaging that resonates with both technical and business audiences. • Growth mindset—someone who thrives on experimentation, learning, and continuous improvement. • Excellent communication skills, both written and verbal. • Data-driven mindset, using insights to refine strategies and improve performance. • Experience in product marketing for enterprise software, cloud, DevOps, or open-source solutions. • Experience with demand generation, understanding how to translate GTM strategies into pipeline growth. • Comfort working cross-functionally with product, sales, partners, and marketing teams.

🏖️ Benefits

• Fully remote working environment - we’ve been working remotely since 2004! • Personal learning and development budget of 2,000USD per annum • Annual compensation review • Recognition rewards • Annual holiday leave • Parental Leave • Employee Assistance Programme • Opportunity to travel to new locations to meet colleagues at ‘sprints’ • Priority Pass for travel and travel upgrades for long haul company events

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