Marketing Manager

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Logo of Causeway Geotech Ltd

Causeway Geotech Ltd

51 - 200 employees

Founded 2012

🔬 Science

Environmental • Construction • Science

Causeway Geotech Ltd. is an industry leader in conducting comprehensive ground investigations to provide accurate geotechnical and environmental data. Established in 2012, the company has grown to become the largest ground investigation contractor in Ireland, offering a range of land and marine services that include environmental assessments, laboratory testing, drilling, and cone penetration testing. With a commitment to sustainability and a skilled workforce, Causeway Geotech serves both public and private sectors to facilitate informed decisions on site conditions across various projects throughout Ireland and Great Britain.

📋 Description

• Define, prioritise and deliver the marketing plan with clear ICP segmentation, account tiering and revenue-impact trade-offs. • Lead planning and execution of cross-sell and ABM campaigns targeting high-value, enterprise and strategic accounts. • Own full-funnel campaign planning with explicit metrics at each stage. • Collaborate with Product Marketing to align campaigns with product launches, sales plays and the broader CausewayOne platform narrative. • Deliver multi-channel campaigns across email, digital, webinars, social and events. • Build and manage content for campaigns, including landing pages and nurture flows. • Track and report on campaign performance using HubSpot, Salesforce and Monday.com.

🎯 Requirements

• Minimum of 3–5 years of experience in a B2B marketing or related role. • Demonstrable experience planning and delivering demand generation campaigns. • Hands-on experience with ABM, especially for complex buyer groups or large accounts. • Strong understanding of ICPs, personas and how to target them across the journey. • Confident running multi-channel campaigns with a test-and-learn mindset. • Comfortable using HubSpot and Salesforce to manage and optimise campaigns. • Skilled at working cross-functionally in fast-moving teams. • Strong written and verbal communication skills — able to translate ideas into execution. • Commercially aware, curious and proactive — focused on impact, not activity. • Bachelor’s degree in Marketing, Business or related field is helpful but not essential.

🏖️ Benefits

• 25 days annual leave + public holidays, increasing with length of service. • 4% matched pension. • Income protection and life assurance. • Access to our award-winning benefits platform. • 24/7 dedicated EAP for mental health support. • £100 allowance towards a fitness club. • Dell discounts. • Private Medical Insurance. • Paid study leave + volunteering days. • Car Scheme.

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🇬🇧 United Kingdom – Remote

💰 Post-IPO Equity on 2020-03

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

🗣️🇩🇪 German Required

🗣️🇫🇷 French Required