Senior Digital Implementation Analyst – App, Web

🕒 June 1

🏢🏡 London – Hybrid

⏰ Full Time

🟠 Senior

🧐 Analyst

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Logo of Charlotte Tilbury Beauty

Charlotte Tilbury Beauty

WebsiteLinkedIn

501 - 1000 employees

Founded 2013

💄 Beauty

🛍️ eCommerce

🛒 Retail

Beauty • eCommerce • Retail

Charlotte Tilbury Beauty is a renowned cosmetics and skincare brand known for its luxurious makeup, skincare products, and fragrances. Founded by the celebrated makeup artist Charlotte Tilbury, the company offers a wide range of beauty products, including foundations, lipsticks, eye shadows, skincare creams, and perfumes. The brand is especially famous for its "Pillow Talk" collection and the "Charlotte's Magic Cream. " Charlotte Tilbury Beauty emphasizes exclusive, limited-edition products and gift sets, appealing to beauty enthusiasts worldwide. The company also provides personalized beauty consultations through virtual and in-store experiences, aiming to offer its customers a magic-filled beauty journey.

📋 Description

• Own and maintain digital tracking implementation across app and web, primarily in Snowplow and GTM • Partner closely with Product and Engineering teams to ensure new features, customer journeys, and experiments are measured clearly and consistently. • Maintain and quality-assure GTM configurations, including relevant third-party tags. • Gather measurement and reporting requirements from stakeholders and translate them into clear tracking, QA, and reporting-ready implementation requirements. • Work with analysts, engineers, and data partners to ensure events are tracked, validated, and modelled appropriately for reporting and analysis. • Support teams in understanding and using web and app reports effectively. • Build strong stakeholder relationships through requirements gathering, implementation guidance, knowledge sharing, and measurement support. • Maintain clear tracking documentation, event definitions, and implementation knowledge to support scalable reporting and consistent ways of working. • Use modern tools, including AI-assisted workflows where appropriate, to improve efficiency, documentation quality, QA, and problem-solving.

🎯 Requirements

• Advanced experience in digital tracking implementation across app and web, including Google Tag Manager, data layer design, event QA, and ideally hands-on Snowplow experience. • Experience with server-side tagging, or a strong understanding of server-side implementation approaches, is desirable. • Experience working with BI and reporting platforms such as Looker, including translating measurement needs into clear and usable reporting outputs. • Be comfortable working with event-level data in BigQuery and partnering with Data Engineers to shape reporting-ready data models. • SQL experience is highly desirable, especially for validation, investigation, and working with event-level data. • Be curious, proactive, and motivated to keep learning in a fast-changing measurement and analytics environment. • Enjoy sharing ideas, collaborating with peers, and helping others understand data and measurement clearly. • Be able to work independently, use initiative, and solve complex implementation or measurement problems with limited direction. • Be able to prioritise effectively and stay organised in a fast-paced environment with competing stakeholder needs.

🏖️ Benefits

• 25 days holiday (plus bank holidays) with an additional day to celebrate your birthday. • Inclusive parental leave policy that supports all parents and carers throughout their parenting and caring journey. • Financial security and planning with our pension and life assurance for all. • Wellness and social benefits including Medicash, Employee Assist Programs and regular social connects with colleagues. • Bring your furry friend to work with you on our allocated dog friendly days and spaces and not to forget our generous product discount and gifting!

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