GTM Strategy – Analytics Manager

🕒 August 29

🇺🇸 United States – Remote

💵 $120k - $152k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📉 Data Analyst

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 5%

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📋 Description

• Serve as the single source of truth for go-to-market performance and the strategic analytics engine for the GTM organization • Identify performance gaps, define problem size and ideal state, and establish targets • Build goals and KPIs for teams and channels • Build reporting showing performance by team, channel, and representative • Partner with GTM leadership to establish goals, KPIs, and performance targets • Lead weekly GTM performance reviews, assess pacing, surface risks and opportunities, and provide recommendations • Partner with FP&A on annual planning, including sales capacity, productivity, funnel assumptions, conversion rates, and financial targets • Support compensation planning, quota setting, attainment tracking, and incentive-plan effectiveness • Ensure reporting accuracy, consistent metric definitions, and data integrity • Identify performance anomalies and opportunities to improve productivity, conversion, deal velocity, and volume • Evaluate acquisition channels based on volume, CAC, account quality, retention, and downstream economics • Optimize account targeting and segmentation strategies • Analyze pricing, monetization, fee structures, promotions, and alternative models • Evaluate plan and package structures to improve ASP, cash collection, product adoption, and customer economics • Inform channel investment and resource allocation • Develop analytical frameworks for GTM decisions involving segmentation, targeting, acquisition, retention, expansion, and resource allocation • Drive cross-functional initiatives from problem identification through implementation and measurement • Serve as a strategic thought partner to GTM leadership • Report directly to the Head of Finance; no direct reports

🎯 Requirements

• 5+ years experience in GTM analytics, revenue operations, sales strategy, or a similar analytical role partnering closely with sales and CS organizations • Background in B2B SMB SaaS or marketplace • Proficiency in Salesforce • Understanding of connected systems such as HubSpot, Gong, and Outreach • Experience with SQL is a plus • Highly analytical and fluent in data • Strong judgment and ability to translate data into defensible recommendations • Ability to build a case through clear storytelling • Comfortable presenting to sales and CS leadership • Business acumen to assess operational viability • Strong problem-solving skills and ability to work with minimal direction • Comfortable in a fast-paced, scrappy environment • High attention to detail • Strong interpersonal and communication skills • Ability to define scope amid ambiguity • Experience with pricing strategy, channel performance analysis, or account segmentation

🏖️ Benefits

• Ongoing training and growth opportunities • "Best Place to Work" employee experience focus • Medical, dental, and vision plans • Mental health coverage and wellness programs • Unlimited paid vacation • 7 weeks of baby bonding time for all new parents within the first year of birth or adoption • 8 weeks of paid pregnancy leave • 401(k) matching • Employer-contributing student loan assistance program or continuing education reimbursement program • Employee Stock Incentive Plan • Pet insurance • Consistent and fair leadership • Freedom and accountability in the workplace

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