Performance Marketing Analytics Manager

Job not on LinkedIn

August 31

⛷️ Utah – Remote

Although this job is listed in Utah, this company may be open to hiring remote in other states.

💵 $75k - $85k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📉 Data Analyst

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Clean Simple Eats

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Wellness • B2C

Clean Simple Eats is a company committed to enhancing lives through nutritious food and fitness. Founded by Erika and JJ, the company offers macro-balanced meal plans, delicious recipes, and high-quality protein powders and supplements. Clean Simple Eats is dedicated to maintaining superior standards, exceeding FDA requirements, and conducting thorough testing for non-GMO and gluten-free products. They offer a wide range of products including protein powders, clear protein drinks, collagen, energy drinks, butters, and more, all designed to support a healthy lifestyle.

11 - 50 employees

🧘 Wellness

👥 B2C

📋 Description

• The Performance Marketing Analytics Manager is responsible for building the reporting infrastructure, measurement frameworks, and data insights that power our acquisition and retention strategies. • Build upon reporting from the Director of FP&A and Data Analytics to ensure consistency with company-wide data sources and definitions • Develop and maintain marketing-focused dashboards that track KPIs including CAC, LTV, AOV, LTM revenue, repurchase rate, and cohort trends • Partner with cross-functional teams to align on performance goals and ensure data integrity across systems • Deliver recurring performance reporting and insights that guide decision making • Lead marketing mix modeling and incrementality testing initiatives with an external agency to understand true channel contribution • Design and refine attribution frameworks to provide clarity across paid, organic, and retention channels • Define and execute a robust testing roadmap to evaluate channel efficiency, creative performance, and funnel optimization • Partner with paid media teams to analyze budget allocation, pacing, and optimization opportunities • Collaborate with Retention Marketing Specialist to measure the impact of email, SMS, push, and subscriptions on retention and LTV • Ensure precision in UTM structure, attribution tagging, and tracking setup across all platforms • This position reports to the Sr. Director of Digital Sales.

🎯 Requirements

• 5+ years of experience in marketing analytics, growth analytics, or performance insights within a DTC or eCommerce environment • Deep understanding of KPIs including CAC, LTV, AOV, payback period, and repurchase rate • Demonstrated experience in incrementality testing, MMM (marketing mix modeling), and attribution methodology • Hands-on experience with GA4, UTM structure, and data visualization tools (e.g., Looker Studio, Tableau, PowerBI) • Familiarity with Shopify and retention platforms like Attentive and Recharge • Excellent communication skills and the ability to present insights clearly to cross-functional teams and executives

🏖️ Benefits

• Paid time off (flexible) • Paid holidays • Insurance: Health, dental & vision • 401(k) + Company match • Eligible for company bonus plan • Free product allowance