Senior Media Manager

Job not on LinkedIn

November 25

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Logo of CLEAResult

CLEAResult

Energy • Environmental Services • Education

CLEAResult is North America's largest provider of energy efficiency, energy transition, and decarbonization solutions, aimed at reducing energy consumption and promoting sustainable practices. They offer a comprehensive suite of services and technologies including energy-efficient product marketplaces, greenhouse gas emission tracking, and strategic energy planning. Their mission is to create an environmentally sustainable world by collaborating with utilities, governments, and private businesses to implement impactful energy-saving measures. CLEAResult also educates and trains individuals in best practices for energy efficiency, supporting a transition from carbon-producing power to clean energy sources.

1001 - 5000 employees

Founded 2003

⚡ Energy

📚 Education

💰 Private Equity Round on 2013-06

📋 Description

• Leads media strategy, planning, execution and reporting for clients all media channels and platforms. • Manages a team of individual contributors • Establishes and implements individual and team priorities, performance goals and objectives to ensure completion of responsibility for his/her assigned area(s) of responsibility. • Provides training and development opportunities, including stretch assignments, for team members and gives honest and open feedback to aid in the development of talent. • Manages and evaluates individual/team performance and takes appropriate action to meet and/or exceed performance standards. • Identifies and recommends process improvements that significantly reduce workloads or improve quality. • Manages assigned area(s) of responsibility to ensure workloads are appropriately balanced among team members. • Ensures that top talent is hired and retained for his/her assigned area(s) of responsibility. • Defines and builds organizational capabilities necessary to meet the business strategy. • Acts as a resource for the following media tactics: paid search, display, digital and traditional radio, traditional print, social media, digital and traditional video, website analytics, billboards. • Constantly keeping up to date in all areas surrounding media, including industry trends, platform features, new segmentation options, performance increasing measures. • Leads large scale research to create customized strategic media plans across various objectives, audiences, budgets, geos, targeting, etc. • Provides campaign estimates of performance, costs and conversions. • Defines and develops reporting metrics, KPIs and benchmarks for all media and website traffic. • Responsible for the overall media strategy for the year, including maintaining the clients’ yearly media budget and billing. • Regularly performing thorough campaign optimizations. • Analyzing campaign performance and integrating website traffic metrics. • Building and maintaining online dashboards. • Providing strong takeaways and actionable insights. • Incorporating and recommending SEO opportunities that are linked to running media to the client. • Identifying market trends and growth opportunities. • Media buying for the following tactics: paid search, display, digital and traditional radio, traditional print, social media, digital and traditional video, website analytics, billboards, television. • Working closely with vendors, negotiating rates, signing contracts and overall, maintaining consistence in the process. • Always discovering new, more efficient solutions and methods to strength the department. • Regularly researches solutions to difficult questions from clients or internal teams. • Presenting departmental capabilities and conducting internal training. • Presenting media capabilities, plans and reports to clients. • Collaborate with other internal teams to ensure media is linked to strategy. • Ensure that projects are completed within the given timeframe, within budget and meeting the goal of exceeding client expectations.

🎯 Requirements

• 6 years of experience • Bachelor’s degree, preferably in business, science or mathematics • MS or MBA preferred

🏖️ Benefits

• Medical, Dental, and Vision Insurance; we also offer a company-paid health care concierge service to help navigate our health plan to make the best decisions for you and yours • 401(k) with company match • Paid vacation, sick, personal and parental leave time • Paid Volunteer Time: giving back to our communities is important to us • Employee Recognition Program – convert your recognition points into gift cards • Employee Assistance Program – offers benefits to help you manage daily responsibilities • Access to on-demand training courses to advance further in your career

Apply Now

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