CRM Specialist

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September 9

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Coins.ph

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Finance • Fintech • Crypto

Coins. ph is the leading crypto exchange in the Philippines, providing a platform for buying, selling, and storing cryptocurrency with ease. With a user base exceeding 16 million, Coins. ph offers services such as bill payments, professional-grade trading through Coins Pro, and educational resources through Coins Academy. Licensed by the Bangko Sentral ng Pilipinas, Coins. ph is a secure and affordable gateway for individuals and corporations in the Philippines to engage in cryptocurrency trading and payments. As the official crypto partner of the Philippine Basketball Association, Coins. ph is committed to fostering innovation in both the sports and cryptocurrency sectors.

201 - 500 employees

Founded 2014

💸 Finance

💳 Fintech

₿ Crypto

💰 $30M Series C on 2022-05

📋 Description

• Manage customer journeys, including onboarding, retention, and reactivation. • Execute email, push, and SMS campaigns accurately and on time. • Maintain data quality and segmentation for targeted campaigns. • Monitor and report key performance indicators such as open rates, CTR, conversions, churn, and LTV. • Provide actionable insights and recommendations to the Head of Marketing in Brazil. • Collaborate with Marketing, Product, and Growth teams across time zones. • Continuously optimize campaigns to improve performance. • Manage and optimize customer engagement strategies and oversee the customer journey. • Ensure data-driven decision-making and provide regular reports and insights to Head of Marketing in Brazil.

🎯 Requirements

• Experience with CRM platforms such as Braze, HubSpot, Salesforce, LeadConnector and/or Homio. • Experience in crypto products, exchanges, blockchain protocols, or digital assets. • Fluent in Portuguese and English; Spanish is a plus. • Proactive, results-oriented, and able to work independently. • Able to follow instructions and collaborate effectively within a team. • Willing to go beyond basic responsibilities. • Flexible to work across global time zones, including collaboration with Asia.

🏖️ Benefits

• Remote, temporary 3-month contract with potential extension up to 1 year. • Opportunities for career advancement as company expands outside APAC. • Company culture welcomes new ideas backed up by data.